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24 <strong>Unilever</strong> <strong>Annual</strong> Review 1998 Business Overview<br />

People<br />

We are committed to the personal growth <strong>of</strong> all our employees.<br />

Individual progression both creates a more fulfilling workplace and<br />

drives the Company towards outstanding performance.<br />

1998 saw the first full year <strong>of</strong> a major initiative designed to encourage<br />

personal growth. Called the Integrated Approach, it is a new way <strong>of</strong><br />

thinking about individual career planning and pr<strong>of</strong>essional<br />

development. At its heart are three aims:<br />

To give employees new opportunities to shape their progress<br />

in <strong>Unilever</strong><br />

To streamline work levels to create a leaner and more flexible<br />

organisation<br />

To align reward and recognition processes so that we can nurture<br />

outstanding performance and maintain our competitive position<br />

in the remuneration market<br />

Initially conceived as a programme for managers, the Integrated<br />

Approach is a process we believe is important for all employees. It is<br />

therefore being developed for everyone.<br />

The idea <strong>of</strong> fostering personal growth stretches beyond just the<br />

Integrated Approach. For instance, developing employee skills and<br />

responsibilities is central to the productivity programme, Total<br />

Productive Maintenance, which continues to bring new efficiency to<br />

our manufacturing process. There have also been regional-based<br />

initiatives <strong>of</strong> significance for the whole business. Our European<br />

operation which handles Home & Personal Care products launched<br />

a survey to quantify staff morale accurately. The results are being used<br />

as a way to increase employee commitment and drive business success.<br />

We believe an important way <strong>of</strong> achieving personal growth is to give<br />

all our <strong>people</strong> early responsibility and an understanding <strong>of</strong> where<br />

they, and the Company, are heading. Youth naturally brings an<br />

“Employee motivation and performance both improved,<br />

following the introduction <strong>of</strong> the Japanese management<br />

philosophy Total Productive Maintenance in over 100<br />

<strong>of</strong> our factories...”<br />

Van den Bergh Foods’ Worksop factory, in the United Kingdom, was one<br />

<strong>of</strong> 12 <strong>Unilever</strong> sites honoured in the 1998 Japanese Institute <strong>of</strong> Plant<br />

Maintenance awards. Apart from the <strong>Unilever</strong> locations, only nine other<br />

non-Japanese factories were placed.

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