Towards an organic community of LEGO Innovators - KEA

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The end of the stage-gate model as we know it?The rumors of the death of the stage-‐gate model are highly exaggerated! However, it must be supplemented with new and more agile innova6on tools. This is where Open Innova6on comes into the picture.
Why Open Innovation at The LEGO GroupUser Driven OrganizationCrowdsourcing / Collective IntelligenceCo-creation (design & development)Innovation Eco-systemParticipation is the new brand99.99% of the worlds smartest people don’t work for usMost radical innovations come from non-domain expertsThe LEGO Group, Technology and Open InnovaCon: SCven Kerestegian
Page 1 and 2: Towards an organic community of LEG
Page 3 and 4: Our Foundationthe LEGO Brand framew
Page 5 and 6: Requires an integrated and alig
Page 7: Established processes are under pre
Page 11 and 12: In 1998, we launched LEGO Mindstorm
Page 13 and 14: LEGO MINDSTORMS 2nd Gen, co-
Page 15 and 16: Adam Reed Tucker, LEGO Architecture
Page 17 and 18: Talented users continue to amaze us
Page 19 and 20: In 2012, we are in contact with 200
Page 21 and 22: LEGO User Communities - who are the
Page 23: The Shinkai 6500
Page 26 and 27: External as well as internal contri
Page 28 and 29: 4 Value PoolsAll EmployeesEntrepren
Page 30 and 31: OI = Design Problem = Opportunity
Page 37 and 38: The emergence of theorganic brand e
Page 39: Thank you for listening!?!

Towards an organic community of LEGO Innovators - KEA

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