Public Relations Handbook - Narcotics Anonymous

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NA members answering callsAdvantages1. Excellent ability to communicate withaddict2. Accurate information3. Trained members handle callsDisadvantages1. Requires major effort on part of ASC2. Expensive3. Reaching the majority within ageographic area in local calling addsexpense4. Requires significant fiscalresponsibility and liability for areaTotal Monthly Cost: $________Answering machine or voice mailAdvantages1. Accurate information2. Least expensive3. Requires minimal effort on part ofASCDisadvantages1. No ability to communicate directlywith addict2. Requires fixed location3. Requires fiscal responsibility andliability for area4. An answering machine or answeringservice is usually checked every twoor three days. The area needs to besure to indicate that in the recordedannouncement.Total Monthly Cost: $________ When listing the phoneline number in a local phone directory, be sure to use ageographical marker instead of the area’s name; for example, instead of listing aphoneline as “The Biggest Heart of NA Area,” use the city or town name. We wantthose outside of NA to be able to locate the phoneline number in their community.The names of our areas don’t always communicate to those outside of the programthe geographical location of meetings. TDD (hearing-impaired capability) may also be a consideration when choosing aphoneline service provider. As technology changes, so will our phonelineoptions. What’s important is for the area to base its choice on a realisticassessment of its own abilities and needs. Areas may decide to list the NA phone number in the community resource orcrisis section of a telephone directory. Listing the NA phoneline in this sectionmay require the area to undergo a more extensive process, but can addcredibility to NA as a community resource.Our ability to effectively carry the NA message greatly depends on strong localphoneline services. A strong local phoneline helps us help addicts. Our phonelinesare an opportunity to form cooperative relationships that may benefit potential NAmembers. Our NA phoneline is a service that we provide on other people’s terms.We have heard members share about how their first call to an NA phoneline eitherhelped them find NA or made it more difficult. Our ability to respond to callers in asensitive, caring, and helpful way can make a real difference in whether or not anaddict gets clean and finds recovery in Narcotics Anonymous.88 | Chapter 9 | Phonelines
ResourcesPhoneline training sessionPhoneline flowchartFAQ: Phoneline volunteers’ experience with callsReferral formCommunity referral listOctober 2006 | PR Handbook | 89
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Public RelationsStatementWhy public
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Copyright © 2006, 2007 byNarcotics
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prefaceWelcome to the Public Relati
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chapter1NA AND P UBLIC R ELATIONSTh
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What does “public relations” me
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chapter2C ORE P UBLIC R ELATIONS P
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The principle of anonymity encourag
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and the members in the group give t
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Attraction …The attractiveness of
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In understanding the principle unde
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An NA group ought never endorse, fi
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“Forever nonprofessional”During
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chapter3E FFECTIVE S ERVICESThis ch
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There are several ways to prioritiz
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presentations. Trusted servants who
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Flexible service structuresA flexib
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Below are possible components of a
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P REPARATION AND T RAININGFOR I NTE
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What do we know about them?Just as
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means that we may seek help from me
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highlight the diversity of our fell
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Page 72 and 73: committee chairperson. We need othe
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Page 76 and 77: Sponsorship and treatmentIf a treat
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Page 82 and 83: How can NA benefit from forming coo
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Page 90 and 91: Attraction…What is likely to be a
Page 92 and 93: Volunteers can be trained to use NA
Page 94 and 95: ReferralsMany phoneline calls are f
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Page 106 and 107: AccountabilityThere are responsibil
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Page 110 and 111: As detailed in Chapter Four, traini
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Page 126: A Vision for NA ServiceAll of the e
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Public Relations Handbook - Narcotics Anonymous

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