2001 A - TOM Group
2001 A - TOM Group
2001 A - TOM Group
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Expansion Strategy: Planned and Systematic ExecutionPROVINCE /MUNICIPALITYCITYCOMPANYFIRST BATCHBeijingShanghaiGuangdongHenanGuangzhouZhengzhouPerfect Team/YanhuangMaya CulturalPerfect TeamTianmingChina’s 3 most important economicregions and the top 3 cities in outdooradvertising expenditureChina’s most populous provinceYunnanSichuanKunmingChengduFench MediaSouthwest InternationalSouthwest: Leverage market shareleadership to gain pricing advantageSECOND BATCHLiaoningShandongShenyangDalianJinanQingdaoSanoNew StarQiluChunyuNortheast: Acquire the most profitablecompanies with quality assets andefficient cost structures as the base toexpand market shareFujianFuzhouXiamenSeeoutBomeiProvince of twin cities: Achieveleadership in Fujian Province bydominating the twin cities9
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