ICT and e-Business Impact in the Furniture Industry - empirica

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ICT and e-business impact in the furniture industryproductivity and growth through investment in information and communicationtechnologies, human resources (notably e-skills) and new business models". 4The i2010 policy 5 , a follow-up to eEurope, also stresses the critical role of ICT forproductivity and innovation, stating that "… the adoption and skilful application of ICT isone of the largest contributors to productivity and growth throughout the economy,leading to business innovations in key sectors" (p. 6). This Communication anticipates "anew era of e-business solutions", based on integrated ICT systems and tools, which willlead to an increase business use of ICT. However, it also warns that businesses "still facea lack of interoperability, reliability and security", which could hamper the realisation ofproductivity gains (p. 7)."ICT are an important tool …""More efforts are needed to improve business processes in Europeanenterprises if the Lisbon targets of competitiveness are to be realised.European companies, under the pressure of their main internationalcompetitors, need to find new opportunities to reduce costs and improveperformance, internally and in relation to trading partners. ICT are animportant tool to increase companies’ competitiveness, but their adoption isnot enough; they have to be fully integrated into business processes."Source: European Commission (2005): Information Society BenchmarkingReportIn February 2005, the European Commission proposed a new start for the LisbonStrategy. While it recommended changes in the governance structures, i.e. the wayobjectives are to be addressed, the overall focus on growth and jobs remained the same.Some of the policy areas of the renewed Lisbon objectives address ICT-related issues.Central Policy Area No. 6 deals with facilitating ICT uptake across the Europeaneconomy. Policy-makers in this area will require thorough analysis of ICT uptake basedon accurate and detailed information on the most recent developments. Such evidencebasedanalysis is also needed when targeting individual sectors to fully exploit thetechnological advantages, in alignment with Central Policy Area No. 7 “Contributing to astrong European industrial base”. Furthermore, Guideline No. 9, addressed to MemberStates, encouraging the widespread use of ICT, 6 can be effectively addressed only ifactions are based on understanding of the potential for and probable effectiveness ofinterventions.In 2005, taking globalisation and intense international competition into consideration, theEuropean Commission launched a new industrial policy 7 with the aim to create better4567"eEurope 2005: An information society for all". Communication from the Commission,COM(2002) 263 final, 28 May 2002, section 3.1.2."i2010 – A European Information Society for growth and employment." Communication from theCommission, COM(2005) 229 final."Working Together for Growth and Jobs: a New Start for the Lisbon Strategy", Communication,COM (2005) 24, Brussels, 02.02.2005http://europa.eu.int/growthandjobs/pdf/COM2005_024_en.pdf ."Implementing the Community Lisbon Programme: A Policy Framework to Strengthen EUManufacturing - towards a more integrated approach for Industrial Policy." Communication fromthe Commission, COM(2005) 474 final, 5.10.2005.11
ICT and e-business impact in the furniture industryframework conditions for manufacturing industries in the coming years. Some of thepolicy strands described have direct links to ICT usage, recognising the importance ofICT for innovation, competitiveness and growth.The new EU industrial policy aimed at complementing work at Member State level tosupport a strong and dynamic industrial base. It included seven new initiatives - oncompetitiveness, energy and the environment, on intellectual property rights, on betterregulation, on industrial research and innovation, on market access, on skills, and onmanaging structural change – aimed at supporting a wide range of industry sectors. Theapproach underlying the new industrial policy is based on the screening of 27 individualsectors of manufacturing industry and construction, the furniture sector included. Thisindustrial policy is an important step in the delivery of the Commission’s Lisbon“Partnership for Growth and Jobs. In May 2007 the “Study on the competitiveness,economic situation and location of production in the textiles and clothing, footwear,leather and furniture industries” 8 has been issued by the European Commission. Thestudy provides a comprehensive overview of the competitive scenario of these fashionrelatedindustries; it also provides indications and recommendations on how to enhancethe competitive position of the enlarged European industry. The study team hasthoroughly analysed this document and has built upon its relevant findings andconclusions in particular for developing the industry scenario and the recommendationsfor policy implications.The SeBW is one of the policy instruments used by DG Enterprise and Industry tosupport the implementation of the industrial policy and related programmes. Its activitiesare complementary to other related policy programmes in the field of ICT, such as:the e-Business Support Network (eBSN), a European network of e-business policymakers and business support organisations,the eSkills Forum, a task force established in 2003 to assess the demand andsupply of ICT and e-business skills and to develop policy recommendations,the ICT Task Force, a group whose work is to draw together and integrate variousactivities aiming to strengthen Europe's ICT sector, andactivities in the areas of ICT standardisation, as part of the general standardisationactivities of the Commission.9In parallel to the work of the SeBW, the "Sectoral Innovation Watch" (see www.europeinnova.org)analyses innovation performance and challenges across different EU sectorsfrom an economic perspective. Studies cover, inter alia, the following sectors: chemical,automotive, aerospace, food, ICT, textiles, machinery and equipment.Scope of the programmeSince 2001, the SeBW and its predecessor "e-Business W@tch" have published e-business studies on about 25 sectors 10 of the European economy, annualcomprehensive synthesis reports about the state-of-play in e-business in the EuropeanUnion, statistical pocketbooks and studies on specific ICT issues. All publications can be8910Available at http://ec.europa.eu/enterprise/furniture/index_en.htm.The 2006 ICT Standardisation Work Programme complements the Commission's "Action Planfor European Standardisation" of 2005 by dealing more in detail with ICT matters.see overview at www.ebusiness-watch.org/studies/on_sectors.htm.12
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