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Spotlight on: Habern Orthodontics - lemonspublications.com

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7 Friday, May 31, 2013 v Krum News v www.lem<strong>on</strong>spublicati<strong>on</strong>s.<strong>com</strong> v email: krum@lem<strong>on</strong>spublicati<strong>on</strong>s.<strong>com</strong><str<strong>on</strong>g>Spotlight</str<strong>on</strong>g> <strong>on</strong> ...Cycle Center of Dent<strong>on</strong>(C<strong>on</strong>tinued from pg. 1)5,500 square feet. The remainingacreage is paved,giving customers plenty ofspace for test rides.The inventory at CycleCenter of Dent<strong>on</strong> is massive,with the showroom filledwith ATVs, utility vehicles,pers<strong>on</strong>al watercraft, motorcyclesand accessories,featuring brands such asH<strong>on</strong>da, Kawasaki, Suzuki,Polaris, and Victory. Oneof the str<strong>on</strong>gest areas ofbusiness for Cycle Centeris its pre-owned inventory,which allows them to offeradditi<strong>on</strong>al products suchas Harley-Davids<strong>on</strong> andYamaha.“We like to call it previously-enjoyedinstead of preowned,”Kenny joked. “Oneof my most important standardsis quality, and I lookfor something that I wouldtake home and ride myselfor take Corinne for a ride <strong>on</strong>.The quality standard has tobe there. Anything without itdoesn’t get sold to a customer.Being a family-owned andoperated store, Carlos and Iare here every day and wantto make sure our customersare happy with the product.”The pre-owned inventoryranges from items acquiredvia trade-in to bikespurchased from customers,and Kenny is always happyto talk with people aboutpotential trades.“We trade for just aboutanything here,” Kenny said.“That’s <strong>on</strong>e of the uniquethings about us. Being a family-ownedbusiness allowsus to do that. I’ve traded fora Model T pickup, a BMWRoadster, cars, boats, vans,RVs, you name it.”Polaris is <strong>on</strong>e of theirbest-selling brands, with utilityvehicles and ATVs beingthe most sought-after merchandiseat Cycle Center.“The ATVs and UTVsare important for people involvedin hunting and ranching,and we sell to a lot offolks for recreati<strong>on</strong>al use aswell,” Kenny said. “There’salso a big need for them for<strong>com</strong>mercial use, and we’vesold vehicles to UNT and theCity of Dent<strong>on</strong>. There’s sucha wide range of customers forthese products, from businessto pers<strong>on</strong>al use.”As for motorcycle sales,the average Cycle Centercustomer age is 46, with themajority male, but the businesshas seen a significantup-tick in female customerspurchasing their first bike.“My mother has beena rider since she was 17years old, and I’ve seen thetransiti<strong>on</strong> of women riders,”Kenny said. “Before, theydidn’t really exist. They werealways <strong>on</strong> the back of a bike,but it’s amazing how manywomen want their own bikenow. It’s definitely an up-and<strong>com</strong>ingmarket, and it’s greatto see that transiti<strong>on</strong>.”The highly-cyclical marketof jetskis is just beginningto take off for 2013 as temperaturesrise, Kenny said,with pers<strong>on</strong>al watercraftbeing a family-favorite oftheirs. Corinne first met herfuture husband at Lake Texomaeleven years ago, whereshe tried to throw him off ajetski. They were married in2008.“The market for jetskis isvery weather-related,” Kennysaid. “It’s got to be hot.Corinne and I really enjoythem and get to go out andplay with them <strong>on</strong> the lakeevery summer. We’re definitelyenthusiasts with jetskisand pretty much everythingelse we have to offer in here.”For those who thinkpricing or financing may beout of reach, Kenny said thatpeople would be surprised bythe abundance of manufacturer’soffers, which include0-percent financing, rebates,and incentives, as well as theease of financing throughlenders.“We definitely want toshow our customers that itcan be financially attainable,”Kenny said. “We offerfinancing here at the store,and have about 15 differentlenders we can go throughto make it affordable. Thereare some great financingopti<strong>on</strong>s right now, and banksare lending m<strong>on</strong>ey. We reallytry to keep the m<strong>on</strong>eylocal, though, and have beenfinancing more and morepurchases through First StateBank and First United Bank,both in Dent<strong>on</strong>.”For those purchasinga motorcycle, the customerservice doesn’t end after thesale, though, as Cycle Centersp<strong>on</strong>sors a local riding group– the Twisted Riders – whichwas formed over two yearsago and now has over 200members.“There are actually lotsof riding groups here locally,”Kenny said. “For theTwisted Riders group that wesp<strong>on</strong>sor, there’s no membership,no dues, no anything.We meet here at the store andwe ride. We have dinner ridesevery other week and usuallya weekend ride.”Those interested CycleCenter’s riding group can visitwww.thetwistedriders.<strong>com</strong>to get updates, detailed roadmaps, and more informati<strong>on</strong>.“Our number <strong>on</strong>e thingis safety. There are lots ofride groups out there, butsome are not very structuredand safety can really go outthe window,” Kenny said.“You need a detailed planfor a ride, and we have ashort riders meeting beforewe leave to go over routes,hand signals, what to do inan emergency, and determinewho’s leading and who’sfollowing.”Cycler Center offers arider training course, as well,through a local motorcycletraining and educati<strong>on</strong> <strong>com</strong>pany.“Safety is such a big partof Cycle Center of Dent<strong>on</strong>,”Kenny said. “We really tryto educate our customers inmaking the right decisi<strong>on</strong> <strong>on</strong>which bike to purchase, andfor anybody new to riding,we really want them to dothe educati<strong>on</strong> course. It’stwo days of coursework – aclassroom porti<strong>on</strong> held inthe c<strong>on</strong>ference room hereand then off-site training atthe CH Collins stadium inDent<strong>on</strong> where they do theriding porti<strong>on</strong>.”Free delivery in the Dent<strong>on</strong>area is offered to any<strong>on</strong>ewho purchases a new bike– a further effort to focus <strong>on</strong>Cycle Center of Dent<strong>on</strong> is located at 521 Acme Street in Dent<strong>on</strong> and can be reached at 940-387-3885. See more informati<strong>on</strong> at www.CycleCenterofDent<strong>on</strong>.<strong>com</strong>.This view shows a small sample of the massive inventory of motorcycles, ATVs, utility vehicles,pers<strong>on</strong>al watercraft, and accessories at Cycle Center of Dent<strong>on</strong>.safety.“We d<strong>on</strong>’t want a firsttimerider purchasing a brandnew bike and riding it home,”Kenny said. “We offer freedelivery and we’ll put it inyour garage for you. Thatway your first ride can beat a beginner’s pace in yourown neighborhood whereyou’re <strong>com</strong>fortable, not <strong>on</strong>the highway. You can learn todo things at your own speedand be safe.”Customers range fromexperienced riders who knowexactly what they want tofirst-time riders, and the customerservice representativesat Cycle Center are happy towork with each client to fitthe purchase exactly to need.“I would say most c<strong>on</strong>sumerswant to be educatedand walked through the processof what would work bestfor them,” Kenny said. “Ourcustomer service reps arehere to assist our customerswith their purchase and helpto make sure they’re buyingthe right product and findthem the right machine.That way, when they leaveand we deliver the bike, ourcustomers will be happy andthe bike will suit everythingthey’ve wanted.”Other customers have eitherd<strong>on</strong>e extensive researchor are experienced riders,walking into Cycle Centerknowing exactly what theywant. For both new andexperienced riders, though,the main thing for Kenny andCorinne is that each customerfeels <strong>com</strong>fortable and notpressured while in the store.“It’s really importantthat we have a down-homefeel and that family atmosphere,”Kenny said, “andI believe we have a lot ofguys and guys who workhere who really care aboutthe customer, whether it bea <strong>com</strong>mercial business orrecreati<strong>on</strong>al c<strong>on</strong>sumer. Theycare about every pers<strong>on</strong> whowalks through our door. Customerservice seems to haveg<strong>on</strong>e away almost whereveryou go. We’re here to takecare of you.”Cycle Center servicesall brands, and their servicecenter is <strong>on</strong>e of the largest inDent<strong>on</strong> County.“It’s our little pride andjoy. It’s important to offerpeople a great service departmentbecause with a motorcycle,it’s kind of like anotherkid,” Kenny said. “Peopletake care of them extremelywell and we want to offerthat service and focus <strong>on</strong> avery nice service department.Ours isn’t a little dunge<strong>on</strong>like some others are. We havehuge windows around it soyou can see your bike beingworked <strong>on</strong>.”The massive accessoriesporti<strong>on</strong> of Cycle Centeroffers customers practicallyanything they’d need toac<strong>com</strong>pany a bike or ATVpurchase, and if a customerwants something they d<strong>on</strong>’tcurrently have in stock, CycleCenter can order it for them.“I’d say we have thelargest selecti<strong>on</strong> of accessoriesand gear than any otherdealer in the metroplex,”Kenny said. “We really focus<strong>on</strong> having a lot of inventoryhere, plus the newest andcoolest gadgets that a customerwould want.”The past year has been agreat <strong>on</strong>e for Cycle Center ofDent<strong>on</strong>, and the owners arethrilled to be growing in whatthey c<strong>on</strong>sider the greatesttown ever.“Dent<strong>on</strong> has just beenphenomenal for us,” Kennysaid. “The <strong>com</strong>munity issuch a tight-knit <strong>com</strong>munity,and they have really supportedus. The Chamber ofCommerce has been fantasticand it’s great watching thetown grow.”As some<strong>on</strong>e who beganZCFNPEFrEE new patient ExamReg. price $165. New patients <strong>on</strong>ly.Must present coup<strong>on</strong> at first visit.May not be <strong>com</strong>bined with other offers.working in retail as a teenager,first hired at age 14 bythe Richards<strong>on</strong> Bike Mart,Kenny said that c<strong>on</strong>tinuingthat traditi<strong>on</strong> has been bothfulfilling and fun.“I just love it. I couldn’task for anything better,” hesaid. “Every day I’m aroundsomething I’ve been doingmy whole life, starting withdirt bikes. Every day I getto walk into a toy store, andmost people d<strong>on</strong>’t get to dothat. I love being able to workwith customers and take careof people <strong>on</strong> a level thatLaughmore often...with a healthy smile from My dentist.Joi McKinney, DDS, & Associates103 Expires 12-30-13. W http://www.MyDentistinc.<strong>com</strong> Lloyd St. Krum, TX GENERAL 76249DENTISTRYCall for your Appointment!940-482-6628DENTON940-222-6658www.Mydentistinc.<strong>com</strong>www.spencersautorepair.<strong>com</strong>NORTH DENTON 2203 W. University Dr.BANKING IS ABOUT TOCHANGE FOREVER.MOST inSurancE accEpTEd • LOw MOnThLy payMEnTS, wacHey, Bobcats fans,do business withthe bank that’s <strong>on</strong> the ball.Join us for the Grand Opening of thenew First United Bank locati<strong>on</strong> in Rayzor Ranch,Friday, October 1, from 11 a.m.–4 p.m.At First United, we’re the hometown team that can help you with all of yourfinancial needs. From deposit and investment accounts to low rate pers<strong>on</strong>al andmortgage loans, we’ve got the whole field covered. Come visit us today.960 E. McCart, Krum940-482-3211 firstunitedbank.<strong>com</strong>should be expected. Beingable to do that now in myown business is great. I’vebeen a riding enthusiast mywhole life, and to own thisplace with my wife and ourpartner Carlos is just fun.”Cycle Center of Dent<strong>on</strong> islocated at 521 Acme Street inDent<strong>on</strong> and can be reached at940-387-3885. See more informati<strong>on</strong>at www.CycleCenterof-Dent<strong>on</strong>.<strong>com</strong>. Operating hoursare M<strong>on</strong>day-Friday from 10-7and Saturday from 9-5.TV & grill d<strong>on</strong>ated byComandcanPROUD SUPPORTERS OF THEKRUM BOBCATS & LADY CATSPROUD SUPPORTERSOF THE KRUMBOBCATS& LADY CATS We are a proudsupporter of KrumSchool Athletics920 McCart Street • Krum, TX 76249 • (940) 482-6405

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