12.07.2015 Views

IN THE NEWS - Park Lane Jewelry

IN THE NEWS - Park Lane Jewelry

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SPONSOR<strong>IN</strong>GThe BEST Advertisement! (times two!)They say “wearing the jewelry is the best advertisement”. Senior Division Cheryl AkersAND her beautiful, seventeen year-old-daughter, Ashton (featured below) are alwaysdripping in <strong>Park</strong> <strong>Lane</strong>, so Cheryl’s business gets DOUBLE the exposure!Cheryl says, Ashton loves <strong>Park</strong> <strong>Lane</strong> jewelry and I love having her wear whatever shewants because I reap the results! She’s a walking, talking billboard for my jewelry andeverywhere she goes, I enjoy free advertising! Take school for example… Her guidancecounselor hosted a very successful show for the staff. Mothers of Ashton’s friends haveheld shows because their daughters wanted to wear <strong>Park</strong> <strong>Lane</strong> jewelry as well. I havebooked, sold and recruited simply by letting Ashton get the product in the public eye.She just started working in a retail shop in our downtown area. Letting her wear myjewelry is like free advertisement. It is almost as if I rented part of the store, only better,because her jewelry is constantly staring right back at the customers. They see thejewelry when she greets them, waits on them, hands them what they need, and thenthey check out! There simply is no escape from the temptation of <strong>Park</strong> <strong>Lane</strong>’s dazzle! Ido not encourage her to sell <strong>Park</strong> <strong>Lane</strong> while working in the store, but when someonecomments on her jewelry or asks her about it (and they always do!) then she gets theirphone number for me and I follow through.“Models” are everywhere and who wouldn’t want to wear our jewelry for a day? Look forand lock-in YOUR “models”; people who will advertise the jewelry for you. Face it…every fashion-conscious woman would LOVE having access to borrow from yourlimitless <strong>Park</strong> <strong>Lane</strong> ensembles. TRY IT!“Voice of the Field”Spring 2008 Convention QuestionnaireThe results are in and we extend our thanks to everyone who completed their “Voice of the Field” questionnaire.You provided Convention comments, compliments, suggestions and ideas which will favorably influence ourfuture events. We value each and every one of your submissions and it was a tall order to select the top three.Based on the input you provided and after a lot of consideration, we are pleased to announce the winners!THIRD PLACE:$100 jewelry certificate is awarded to Sr. Division Dawn Marie Rizzi (New York - Benedetto/Mruz organization)SECOND PLACE:$200 jewelry certificate is awarded to Sr. Division Glory Hughes (Illinois- Panicola organization)FIRST PLACE:$300 jewelry certificate is awarded to Division manger Carmen LaMarca (Arizona – Trimble organization)16 The Network

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