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The Programme - Global Travel & Tourism Summit

The Programme - Global Travel & Tourism Summit

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Profiles<strong>The</strong> <strong>Programme</strong>INDUSTRYSarmad ZokChief Executive OfficerKingdom Hotel InvestmentsSarmad Zok (39) was appointed Chief Executive Officer of Kingdom Hotel Investments(KHI) in September 2001, having previously worked for Kingdom Hotel Partners LLC,a private equity fund operating in New York and London in 1999-2001. Since joining KHI, Sarmad has builtthe business into a leading hotel and resort investment company and successfully led KHI’s $1.6bn listing onDIFX and LSE in March 2006.Sarmad has extensive knowledge of emerging markets and the hotel industry, having previously workedwith KHI as an Executive Vice President of Acquisitions and Development and was responsible for the hotelinvestment and asset management activities within the Middle East, Africa and Asia. He has also headed Forteplc’s development effort in the Middle East, Africa and India. Sarmad started his career in 1992 with HiltonHotels where he was in charge of business development operations before moving on to work with HVSInternational in hotel consulting and valuation in London.Sarmad holds a Bachelor of Science in Hotel Management from the University of Surrey and a Masters ofArts in Property Valuation and Law from City University Business School in London. He is a member of theBoard of Directors of Kingdom Hotel Investment, Mövenpick Hotels & Resorts and Fairmont Raffles HoldingInternational.Sarmad is fluent in English, French and Arabic.60

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