Aim and objectives of the report - CLES

KWHP’s previous Strategic Plan 6 takes a comprehensive review of the organisation in the context oflocal and national developments. The strategy has mapped against the Choosing Health Agenda,Local Area Agreements and comprehensively set out a plan of implementation across theorganisation. It is informed by a set of community centred values. The plan itself covers:- operational partnerships with local providers- strategic networking with other Health Living Initiatives- community, volunteer and service user involvement- diversification of funding sources- social enterprise income and- site management of the Health ParkProject areaPathways to Health responds to needs identified in local community consultations and public healthdata for south Bristol. This highlights the high incidence of households with a smoker, early deaths,reported mental health problems and child and adult obesity.Project rationale and theory baseKWHP markets its services through a range of localoutlets and has focused on building relationshipswith primary care professionals for direct referralor recommendation. Residents within definedwards/super output areas are eligible for theservice, although there is scope for individualsoutside the area to access services under specialcircumstances.Pathways to Health project offers four mainservices: an integrated package of motivationalguidance and massage therapies; a weightmanagement course; diet and exercise basedactivities for younger people; and subsidisedmassage and complementary therapies. Theseactivities are either delivered on an individualbasis or through small groups. Whilst the specificarrangements and target groups for each activityvary, they share some common elements. Theseinclude:6 Knowle West Health Park Co, 2007146 SWWB Final Evaluation Report