Annual Report 2012 - The Australian Property Institute

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The Australian Property Institute Annual Report | 2012Information Technology2012 saw the continued delivery of the National IT Strategy & Data Plan, the goal of whichis to increase reliability and performance of the Institute’s systems and processes.Further improvements are scheduled for 2013, confirming the API’s investment in revolutionisingthe API’s technology platform.The key deliverables of 2012 were:• Further investment into Cloud hosting solutions• Improved Coresoft Application delivery platform• Commencement of a unified technology/communications strategy• Technology infrastructure upgrades.The ongoing investment into Cloud technology continuesto deliver substantial cost savings and advanced security andprivacy measures to the API. The API employs both Saas andIaaS (Software as a Service, and Infrastructure as a Service)to deliver a comprehensive Cloud solution.The API’s data hosting solution, provided by AWS (AmazonWeb Services), ensures that member data is secure. The datahosting solution is Level 1 compliant, under the Payment CardIndustry (PCI) Data Security Standard (DSS).The data centres and services employed by the API datahosting solution has achieved ISO 27001 certification. ISO27001 is a global security standard that sets out requirementsand best practices for a systematic approach to managingcompany and customer information based on periodic riskassessments.In 2013, the API plans to move its data hosting solutionto Sydney from Singapore. This will assure a more reliableconnection to its servers and reduced latency issues.A national procurement policy for IT hardware, softwareand services has been in discussion for the last few years.The policy should be implemented by the beginning of 2013and the API expects a considerable reduction in IT costs anddramatically improved service delivery.16
The Australian Property Institute Annual Report | 2012CommunicationsContinued investment into member benefits saw the ongoing delivery of the communicationsstrategy. Committed to increasing member services, the API sustained its investment into the APIsuite of websites, products and services.The Find a Property Professional online directory wasimplemented in 2012. The service has dramatically grownto become the ‘go-to’ place to find API members and theirservices.A secure member area on the API website, the MemberPortal, began its development in 2012. The portal is aninteractive area of the website that permits members to loginand update their details, register for events and pay for APIservices.The first stage of the Member Portal has been delivered asthe ‘back end’ (login area) of the Find a Property Professionalonline directory. It is expected to be completely implementedby mid to end 2013.Development of the API Events website commenced in2012. The Events website promotes API events and permitsregistration and payment. Delivery of the online application isexpected in mid-2013, while implementation into the Institute isexpected by mid to end 2013.The new look Australia and New Zealand Property Journal(ANZPJ) was well received in 2012, for the first time appearingelectronically on iOS and Android platforms.In 2013, the ANZPJ will merge with the API e-News,forming a new property news channel for the API.Advertising sales were up in both publications from 2012,with the expected growth to continue through 2013. It isimportant to recognise the lack of advertising managementof the ANZPJ over the past decade, resulting in the continualdecline of advertising revenue.As through 2011, the API continued its social mediagrowth, gathering regular followers in excess of 5000 people.Facebook is the API’s most frequented social media platform,while LinkedIn is the API’s most utilised.You can join the discussion online:www.api.org.auwww.facebook.com/AusPropertyInstitutewww.twitter.com/AusPropertyInstwww.linkedin.com/groups/Australian-Property-Institute17
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