TECHNOLOGY UPDATE We Saw It In <strong>ENX</strong> <strong>Magazine</strong> DECEMBER <strong>2010</strong>Given an A+ Rating with theBetter Business Bureaufor the Past 7 Years“WE PAY TOP $$$ FORWHOLESALE COPIERS”World Class Copier RemarketerDealers, Exporters andLeasing Partners are Welcome!Providing You a HIGH RETURNon Your Copier InvestmentImpact Transportation Services - Off Lease Pickups andWholesale DeliveriesTrade In Programs - Always Looking to Purchase Wholesale& Off Lease Copiers of All BrandsAsset Management - Our Complete and Accurate Audits are theBest in the World - Guaranteed!Refurbishment - Done by our Highly Skilled Team of ServiceTechniciansExporting - Specializing in Exporting All Around the WorldRepossessions - We Provide Cost Effective RepossessionServices on a Nationwide Basis65,000 Sq. Ft.Main Corporate WarehouseWith Locations in MN, NY, NCand AZ$100 (Or Less)Nationwide CopierTransportationServices Off Lease Pickups& Wholesale DeliveriesHuge InventoryWe Ship Thousands Of CopiersWorldwide Each Monthwww.offleasecopiers.com608 7th St. N.E., Long Prarie, MN 563471-866-848-4900continued from 44SaaS Brings Big-Company Efficiency To SBM’s Document Deliveryto operational, clearing away the barrier of acquisition anddeployment cost.The benefits go beyond helping SMBs quit paper and level theplaying field. SaaS can deliver real competitive advantages simplybecause there is no software or hardware to maintain. SMBscan get fast results like significantly shortened transactioncycles, increased productivity, reduced Days Sales Outstanding(DSO) rates, increased visibility and process control whilefocusing resources on core competencies and customer servicerather than supporting technology.With SaaS, businesses leverage document process automationtechnology on a pay-per-use basis. They securely transmit documentsdirectly from front- and back-office applications to vendor-hosteddata centers where the software platform residesalong with infrastructure for fax, email, mail and SMS delivery.Becoming part of customer invoicing, supplier purchase orderdelivery and other day-to-day business processes, the serviceautomates time-consuming, labor-intensive tasks like printingdocuments and stuffing envelopes or feeding the fax machine— and reduces the need for in-house printers, fax machines andsupplies as well as mailroom equipment, fax servers, fax lines,fax boards and modems.A typical SaaS implementation for document delivery can takeas little as a few days. With its short deployment time, minimalup-front expense and predictable costs, SaaS affords the opportunityto try cloud computing for document delivery withouttaking big architectural or financial risks.Constant InnovationTechnology underlying SaaS solutions is automatically updatedby the service provider, so SMBs continuously benefit from thelatest enhancements and innovations. There is no longer a needto buy and install software, keep track of versions and worryabout upgrades causing conflicts between interdependent systems.Today’s advanced SaaS solutions for document deliveryare highly adaptable and can be customized to fit specific needsof small and medium businesses.In the technology sector, SMBs can also leverage SaaS toenhance their own product offerings. “Companies have spentlarge project budgets building distribution channels and not hadnear the success that we had within one week,” said MarkMcCuin, president of the laboratory information technologyand electronic medical records startup company, Pathagility.“We were able to provide value that would have taken thebiggest companies much longer to provide in a production environmentto their customers.”continued on 4746enx magazine
TECHNOLOGY UPDATE We Saw It In <strong>ENX</strong> <strong>Magazine</strong> DECEMBER <strong>2010</strong>continued from 46Learning From ExperienceRecognizing the need to streamline operations and reducestaffing requirements for document processing, many SMBshave deployed technologies like fax servers and experiencedthe typical issues: Computers age, hard drives fail, softwaregets outdated and pretty soon the server is down. Others considerSaaS after finding that options like putting a fax server inmultiple locations or buying a folding machine for processingmail cost more than they save.When packaging company ARPAC GROUP decided to eliminateits fax machines and manual paper handling of faxesthroughout the company, it looked carefully at the alternativesbefore choosing a SaaS solution. “Bringing the electronic faxingin-house would require the cost of both hardware and software,”said Ryan King, the company’s IT manager. “We alsohad to consider the costs of maintenance and redundancy. Thiswas our ordering system we were talking about, and we neededit up and running 24/7 with no hiccups.” Backup capability builtinto the service architecture is an additional benefit to ARPAC.“The service also gives us peace of mind. If there’s a power outage,we know that our data won’t be lost,” said King.Another company using a SaaS solution, the ambulance groupFirst Med, chose the cloud model for automation to reduce turnaroundtime from output to mailing of statements from itsbilling system. The service enables direct transfer from FirstMed’s billing software to an on Demand SaaS platform. “Wedon’t need another software,” said Matt Ellis, the company’saccounts receivable manager. “We simply upload straight fromour system and everything’s right there.” Once the statementsare uploaded, First Med employees can review them in a webinterface, which also provides tracking capabilities for visibilityinto the process.Changing The LandscapeThe implementation speed and low cost of SaaS for documentdelivery has attracted the attention of large enterprises as well asSMBs. Many CFOs want technology ROI in months instead ofyears. When it is time to replace a fax server or move non-EDIcustomers to electronic invoicing, more and more large companiesare looking to the cloud. As cloud computing becomes thepredominant way to deploy software, SMBs using SaaS to automatedocument processing and delivery will be in a better positionto compete against their rivals, large and small. uJean-Michel Bérard co-founded Esker and is the WorldwideCEO and President of the Board of Directors. He is responsiblefor defining and executing Esker’s business plan and representingEsker to potential partners, the European technologicalcommunity, IT analysts, and the trade press. Ernst & Youngnamed Jean-Michel European Entrepreneur of the Year in2000. He was named as one of the Top Technology Visionariesby Start magazine in 2002. Jean-Michel was named Advisor tothe French Foreign Trade Ministry in 2009 For more info,email Gina.Leranth@esker.com or visit www.esker.com.enx magazine 47