Link to Admission Document - InternetQ

●●●●market acceptance of its mobile marketing and advertising services;the need to adapt to changing technologies and technical requirements;the need to adapt to changing regulations requiring changes to processes or platform; andthe existence of opportunities for expansion.If existing working capital, borrowings available under existing loan agreements and the net proceedsfrom the Placing are not sufficient to meet cash requirements, the Group will need to seek additionalcapital, potentially through debt, or other equity financings to fund growth earlier than presentlyanticipated. The Group may not be able to raise cash on terms acceptable to the Group or at all.Financing, if available, may be on terms that are dilutive to Shareholders, and the prices at which newinvestors would be willing to purchase the Group’s securities may be lower than the Placing Price ofthe Ordinary Shares. The holders of new securities may also receive rights, preferences or privileges thatare senior to those of existing Shareholders. If new sources of financing are required but areinsufficient or unavailable, the Directors would be required to modify the Group’s growth andoperating plans to the extent of available funding, which could harm the Group’s ability to grow itsbusiness in accordance with its plans.The Group’s business involves the use, transmission and storage of confidential information, and the failureto properly safeguard such information could result in significant reputational harm and monetarydamages.The Group’s business activities involve the use, transmission and storage of confidential information.While the Directors believe that the Group takes reasonable steps to protect the security, integrity andconfidentiality of the information the Group collects and stores, there is no guarantee that inadvertentor unauthorised disclosure will not occur or that third parties will not gain unauthorised access to thisinformation despite the Group’s efforts. For instance, during an inspection carried out in September2009, ADAE (the Greek data protection authority) identified certain weaknesses in the Group’s dataprotection systems. If such unauthorised disclosure or access does occur, the Group may be required,under existing and proposed laws, to notify persons whose information was disclosed or accessed. TheGroup may also be subject to claims of breach of contract for such disclosure, investigation andpenalties by regulatory authorities and potential claims by persons whose information was disclosed.The unauthorised disclosure of information may result in the termination of one or more of theGroup’s commercial relationships and/or a reduction in customer confidence and usage of the Group’sservices, which would have a material adverse effect on the business, operating results and financialcondition of the Group.Activities of customers could damage the Group’s reputation or give rise to legal claims against the Group.The Group’s customers’ promotion of their products and services may not comply with all applicablefederal, state and local laws, including, but not limited to, laws and regulations relating to mobilecommunications. Failure of customers to comply with such federal, state or local laws or the Group’spolicies could damage its reputation and adversely affect business, operating results or financialcondition. The Directors cannot predict whether the Group’s role in facilitating customers’ marketingactivities would expose the Group to liability under these laws. Any claims made against the Groupcould be costly and time-consuming to defend. If the Group is exposed to this kind of liability, theGroup could be required to pay substantial fines or penalties, redesign business methods, discontinuesome of its services or otherwise expend resources to avoid liability.Potential infringements of intellectual property rights by the Group’s customers may result in liabilities forthe Group.The Group may be held liable to third parties for content in the advertising that the Group delivers onbehalf of its customers if the music, artwork, text or other content involved violates the copyright,trademark or other intellectual property rights of such third parties or if the content is defamatory,deceptive or otherwise violates applicable laws or regulations. Any claims or counterclaims could betime consuming, result in costly litigation and divert management’s attention.41