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Certified Food _ Jangheung Acid-Free Seaweed<br />
acquire international certifications.”<br />
All seaweed products of Jangheung Musan Gim<br />
Co., Ltd. are produced through long-term contracts<br />
with growers. As producers and shareholders at the<br />
<br />
<br />
same time, the fishermen prepare and sort seaweed to<br />
order according to strict standards. What’s more, a<br />
<br />
<br />
Mr. Song, the<br />
president of<br />
Jangheung<br />
Musan Gim<br />
Co.,Ltd., assists<br />
to package seaweed<br />
products<br />
in a workplace<br />
CCTV keeps a close watch on every farm 24 hours a<br />
day in order to prevent the usage of any organic or<br />
mineral acids. If the quality of a product becomes an<br />
issue, the farm that has produced it abides by the association’s<br />
principle that it has to leave the enterprise.<br />
This makes the fishermen very careful in securing the<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
quality and reliability of their products.<br />
<br />
<br />
<br />
<br />
CCTV Keeps a Close Watch on Farms<br />
Around the Clock to Ensure the Products’<br />
Quality<br />
The Goal is to Captivate the Tastes of<br />
Overseas Consumers<br />
The main items of the company include dried sea-<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
weed, roasted seaweed, seasoned seaweed, and sea-<br />
<br />
weed gift sets. These eco-friendly products are being<br />
<br />
<br />
prepared to enter the international organic food mar-<br />
<br />
<br />
ket. Jangheung Musan Gim Co., Ltd. plans to first in-<br />
<br />
<br />
Jangheung<br />
acid-free seaweed<br />
products<br />
are introduced<br />
to buyers in the<br />
fair<br />
aged only by fishermen. As shareholders, they participate<br />
in all steps of the process: production, processing,<br />
distribution, and sales of “Jangheung Acid-Free<br />
Seaweed.” The company has obtained a number of<br />
troduce its premium seaweed products to consumers<br />
of the high-income bracket in Japan and Greater<br />
China. It is now holding various promotional events<br />
in high-end department stores, big supermarkets, and<br />
organic food stores. In the United States, Jangheung<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
<br />
international organic certifications such as JAS (from<br />
Acid-Free Seaweed is going to be sold in organic<br />
<br />
<br />
Japan), USDA (from the United States), and the<br />
food stores such as Whole Foods from the latter half<br />
<br />
<br />
IFOAM. Receiving the Grand Prize in the “2011<br />
of this year. The premium eco-friendly Korean sea-<br />
<br />
<br />
Brand Awards of Korean Marine Products” further<br />
weed will also appear on store shelves shortly in the<br />
<br />
<br />
boosted the product’s popularity. It gave the con-<br />
Russian market and in Europe, where the food safety<br />
<br />
<br />
sumers more confidence in the quality and safety of<br />
standards are particularly rigid.<br />
<br />
<br />
Jangheung Acid-Free Seaweed.<br />
The prices for the products are about two times<br />
<br />
<br />
Mr. Song Myung-sub, the president of Jangheung<br />
those of regular seaweed products.<br />
<br />
<br />
Musan Gim Co., Ltd. explains: “We, fishermen go<br />
Mr. Song says, “among Korean seaweed products,<br />
<br />
<br />
through many hardships in the production of eco-<br />
Jangheung Acid-Free Seaweed is of the top grade.<br />
<br />
<br />
friendly seaweed. However, we want to offer over-<br />
We consider it our primary goal to deliver to our<br />
seas consumers Korean organic marine products. This<br />
is also the reason why we’ve been trying so hard to<br />
overseas customers the taste of nature as it is, without<br />
anything artificial.”<br />
Inquiries Jangheung Musan Gim Co., Ltd. Tel +82-61-867-7755 Fax +82-61-867-7754 Website www.jmgim.com<br />
16 Korea AgraFood<br />
Issue192 Sep. 2011<br />
17