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Culture in for and as Sustainable Development

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<strong>Culture</strong> represents <strong>and</strong> creates wider relations between<br />

human <strong>and</strong> nature, p<strong>as</strong>t, present <strong>and</strong> future,<br />

the materialised <strong>and</strong> the imag<strong>in</strong>ed world. [16]<br />

INTERACTION BETWEEN CULTURAL ACTIVITIES AND<br />

SUSTAINABLE REGIONAL LANDSCAPE DEVELOPMENT<br />

Many rural are<strong>as</strong> <strong>in</strong> Europe have undergone a susta<strong>in</strong>ed depopulation<br />

of urban centres over a long period, where<strong>as</strong> others have experienced<br />

positive renewal through <strong>in</strong>-migration <strong>and</strong> population growth. Can culture<br />

positively <strong>in</strong>fluence such developments?<br />

The University of Bern undertook c<strong>as</strong>e studies <strong>in</strong> six protected are<strong>as</strong><br />

of four European countries with<strong>in</strong> the framework of a project entitled<br />

‘The cultural dimension of susta<strong>in</strong>able regional <strong>and</strong> l<strong>and</strong>scape development<br />

(SRLD)’. These studies revealed that culture is generally<br />

a significant driver of SRLD, <strong>in</strong> that it promotes social cohesion <strong>and</strong><br />

can delay or even reverse depopulation of rural are<strong>as</strong>. One example is<br />

the French National Regional Park (PNR) of Monts d’Ardèche, a region<br />

bo<strong>as</strong>t<strong>in</strong>g a high diversity of cultural activity, a high density of people<br />

engaged <strong>in</strong> the cultural sector, <strong>and</strong> numerous cultural <strong>as</strong>sociations<br />

<strong>and</strong> activities. Furthermore, there are many ef<strong>for</strong>ts to promote the area’s<br />

rich cultural heritage, particularly its dry-stone terraces. This high<br />

level of cultural activity is self-energis<strong>in</strong>g <strong>and</strong> works to attract further<br />

<strong>in</strong>ward migration of those <strong>in</strong>terested <strong>in</strong> spaces <strong>for</strong> creative liv<strong>in</strong>g. In<br />

the c<strong>as</strong>e of the Ardèche, the diversity of cultural activities enhances<br />

quality of life <strong>and</strong> adds value to the economy; culture can be seen to<br />

play a significant role <strong>as</strong> a driver of SRLD.<br />

Even a s<strong>in</strong>gle flagship project can contribute to regional cultural revival<br />

<strong>and</strong> consequent positive economic <strong>and</strong> social benefits, <strong>in</strong>clud<strong>in</strong>g<br />

counteract<strong>in</strong>g depopulation. The <strong>in</strong>ternationally-renowned ‘théâtre du<br />

peuple’, <strong>for</strong> example, h<strong>as</strong> endowed the village Bussang <strong>in</strong> the Vosges<br />

with a prom<strong>in</strong>ence above <strong>and</strong> beyond commercial success: its vibrancy<br />

<strong>and</strong> long tradition h<strong>as</strong> become central to regional identity. The newer,<br />

but already widely acclaimed Theater Origen <strong>in</strong> Switzerl<strong>and</strong>’s Parc Ela<br />

may engender a similar effect over time.<br />

These examples demonstrate that culture can contribute significantly<br />

to susta<strong>in</strong>able regional <strong>and</strong> l<strong>and</strong>scape development <strong>and</strong> can also positively<br />

<strong>in</strong>fluence the demographic development <strong>in</strong> rural are<strong>as</strong>.<br />

(Bett<strong>in</strong>a Scharrer, Marion Leng, Thom<strong>as</strong> Hammer)<br />

www.cde.unibe.ch/Pages/Project/6/66/The-cultural-dimension-ofsusta<strong>in</strong>able-regional-<strong>and</strong>-l<strong>and</strong>scape-development-SRLD.<strong>as</strong>px<br />

<strong>Culture</strong> thus becomes the matrix <strong>for</strong> particular<br />

ways of life. In this sense, culture is more<br />

than a descriptive or analytical tool, <strong>and</strong> offers<br />

an ideal of do<strong>in</strong>g th<strong>in</strong>gs well, of culture<br />

<strong>as</strong> cultivation <strong>and</strong> susta<strong>in</strong><strong>in</strong>g life, but without<br />

mak<strong>in</strong>g th<strong>in</strong>gs well at the cost of someth<strong>in</strong>g<br />

or somebody else. <strong>Culture</strong> <strong>in</strong> this approach<br />

refers to a worldview, a cultural system guided<br />

by <strong>in</strong>tentions, motivations, ethical <strong>and</strong><br />

moral choices, rooted <strong>in</strong> values that drive our<br />

<strong>in</strong>dividual <strong>and</strong> collective actions [17], <strong>and</strong> to a<br />

process <strong>and</strong> communication of trans<strong>for</strong>mation<br />

<strong>and</strong> cultural change. This makes it possible<br />

to th<strong>in</strong>k of susta<strong>in</strong>ability <strong>and</strong> susta<strong>in</strong>able<br />

development <strong>as</strong> processes, ongo<strong>in</strong>g <strong>and</strong> <strong>in</strong>the-mak<strong>in</strong>g,<br />

not <strong>as</strong> fixed states.<br />

Susta<strong>in</strong>abilities imply mak<strong>in</strong>g connections<br />

between people <strong>and</strong> the worlds they <strong>in</strong>habit<br />

<strong>and</strong> use. In this approach, ecoculture is<br />

deeply related to social learn<strong>in</strong>g by work<strong>in</strong>g<br />

with place-conscious <strong>and</strong> place-responsive<br />

teach<strong>in</strong>g, shar<strong>in</strong>g <strong>and</strong> learn<strong>in</strong>g, <strong>and</strong> engag<strong>in</strong>g<br />

humans <strong>in</strong> discussions of what k<strong>in</strong>d of world<br />

we want to live <strong>in</strong> now <strong>and</strong> <strong>in</strong> the future. This is<br />

applicable <strong>in</strong> policymak<strong>in</strong>g <strong>and</strong> even <strong>in</strong> wider<br />

politics: engag<strong>in</strong>g citizens <strong>in</strong> discussions of<br />

what k<strong>in</strong>d of world should be a b<strong>as</strong>ic premise<br />

of public policies. <strong>Culture</strong> refers here not<br />

to particular types of knowledge, but to fundamental<br />

new processes of social learn<strong>in</strong>g<br />

that are nourish<strong>in</strong>g, heal<strong>in</strong>g, <strong>and</strong> restorative.<br />

Susta<strong>in</strong>ability exists thus <strong>as</strong> a process of<br />

community-b<strong>as</strong>ed th<strong>in</strong>k<strong>in</strong>g that is pluralistic<br />

where culture represents both problem <strong>and</strong><br />

possibility, <strong>for</strong>m <strong>and</strong> process, <strong>and</strong> concerns<br />

those issues, values <strong>and</strong> means whereby a<br />

society or community may cont<strong>in</strong>ue to exist.<br />

32

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