Questionnaire for workshop participants - EU Ecolabel Marketing for ...

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2. Increase knowledge - - Use the Danish documentary as part of the seminar - Create together an action plan in how to increase ecolabelled products for especially children - Focus on the value of The Flower 3. Media interest - - Invite the press to a showing of the Danish documentary, and let them follow up the situation for Norwegian companies. 4. Consumer communication - Be part of information and activities in cooperation with The Swan towards; A. parents of newborn children through hospitals/nurses B. parents of children in kindergarten C. consumers visiting the larger shopping malls/children clothing stores 5.9.3. Completed activities 2007 Unfortunately the planned partner for Norway did not enter a binding commitment with the project team. So the cooperation did not really start. 5.9.4. Conclusion The money planned for 2007 should be used for activities in Norway 2008. 126
5.10. Final report POLAND On 19 th April 2007, a meeting was held by CES, Ms. VilmaEri with Ms. Joanna Tkaczyk, representative of the Polish CB in Warsaw (Polish Centre for Testing and Certification) to discuss opportunities for cooperation and extending the project in 2007. It was agreed that � Some ecolabel brochures would be printed in Polish to be distributed by the Polish CB. � The Polish CB would send the Hungarian project partner the articles they published on the Polish applicants' success stories. These success stories would be translated to Hungarian and published in Hungarian professional journals and also used in the Hungarian acquisition process. � Sending information and brochures to Polish producers via email or post does not look very promising. These mailing are disregarded by the recipient. Ms. Tkaczyk did not think that publications in professional journals would be useful either. The Polish CB would publish articles about the EU ecolabel anyway in their own journal. Instead, Ms. Tkaczyk suggested activities that could have more impact, however, would be highly impractical to organize from Hungary. She proposed a. to organise a seminar and pay the Polish speakers of the seminar on the one hand and b. to hire technical experts that can help the potential applicants to find technological solutions to meet ecolabel criteria on the other. As these activities were different from the ones discussed on the kick-off meeting of the project in January, a report was sent to the project leader asking about his opinion. As a result, the Polish-Hungarian part of the project was split into a Polish and a Hungarian part and in the future, will be managed separately. After the agreement with DG Environment to put the project activities in Poland on this new basis the project leader, Mr. Andreas Scherlofsky contacted Ms. Joanna Tkaczyk and fixed the cooperation with the proposed tasks in 2007. The project budget dedicated for Poland in 2007 (the half of the budget reserved for Hungary and Poland) will be used for external payments of consultants, workshop costs and materials. The activities in Poland were performed by Polish Centre for Testing and Certification in cooperation with the Office of Public Procurement/ Ministry of Economy and some branch journals. 127
Page 1 and 2: Questionnaire for workshop particip
Page 3 and 4: Flower news on EUROPROPRE Fair Pari
Page 5 and 6: The total EU Ecolabel licenses hold
Page 7 and 8: � C. Technical Workshop in the se
Page 9 and 10: 5.6.4. Results by the end of 2007 T
Page 11 and 12: Textile Workshop Athens Invitation
Page 13 and 14: Presentation Mr. Tsourtis 2 - Ecola
Page 15 and 16: 105
Page 17 and 18: EC press release on soaps & shampoo
Page 19 and 20: 4.7.3 Completed activities 2007 unt
Page 21 and 22: 4.7.4 Next steps / in progress Next
Page 23 and 24: Example letter to soap producers 11
Page 25 and 26: Example letter to indoor paints pro
Page 27 and 28: Updated factsheet on the EU eco-lab
Page 29 and 30: PPT presentation for the lubricant
Page 31 and 32: News on the new Soaps & Shampoos pr
Page 33 and 34: � Over the whole year, telephone
Page 35: 5.9. Final report NORWAY This part
Page 39 and 40: As a result of promotional activiti
Page 41 and 42: article and advertisement to be pub
Page 43 and 44: 133
Page 45 and 46: 5.11. Final report ROMANIA The acti
Page 47 and 48: � 7.6.2007: Bucharest, Chamber of
Page 49 and 50: The next event took place in Râmni
Page 51 and 52: 5.11.6. Conclusion for 2008 Romania
Page 53 and 54: Articles reportereconomic responsib
Page 55 and 56: www.bursa.ro/on-line/s=companii_afa
Page 57 and 58: Web article in Green Report www.gre
Page 59 and 60: presa.ro” about the seminar in Cl
Page 61 and 62: Article in „smartpress.ro” 10.1
Page 63 and 64: Flower News on Romanian activities
Page 65 and 66: 5.12.2. Strategy and focus adjustme
Page 67 and 68: 5.12.4. Results at the end of 2007
Page 69 and 70: Article for Flower News 159
Page 71 and 72: Considering this, the Spanish CB re
Page 73 and 74: 5.13.6. Annex SPAIN Mailing to Span
Page 75 and 76: Ecolabel and workshop questionnaire
Page 77 and 78: Workshop brochure with workshop pro
Page 79 and 80: Evaluation of the enquiry “Your k
Page 81 and 82: No answer for this question: 3 If s
Page 83 and 84: Environment has stated its intentio
Page 85 and 86: � (2b) Article for the “Smeerol
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are seldom adequate for the purpose
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� (7) Laboratories IVAM has ident
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Page 93 and 94:
PowerPoint Black Forest 183
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Letter for laboratories and experts
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Letter to OEM 187
Page 99:
Article BioSpreads 189
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