Questionnaire for workshop participants - EU Ecolabel Marketing for ...

4. Do you think you will be able to fulfil the criteria?
None of them 0 0 1 3 1 2 3 All of them
No answer for this question: 3
5. Is the European Ecolabel in your opinion a successful marketing tool for
cleaning products?
Not at all 0 0 0 1 3 1 5 Very much so
No answer for this question: 3
If so, in what sense?
- It could be good for I&I products.
- The environmental conscience is increasing and some consumers ask for environmental friendly
products. However, if these products are expensive the consumers do not buy it.
- Improve the image of the company and the Eco-label differentiates the product in the market.
- Ecology is being well-known.
- The Eco-label is also a quality brand for products.
- Use only the necessary ingredients and with the minimum dose.
- If the price of the product is the same of the competence consumers will buy it, but if not the
product will not be successful.
- Differentiation with the competitors and in large term easier compliment of future legislations.
6. Is the procedure of obtaining the European Ecolabel clearer after this
meeting (the application form, contact points etc.)
Number of Yes: 7 people
Number of No: 0 people
No answer for this question: 6
7. Are you interested in applying for the European Ecolabel for your products?
Not at all 0 1 0 2 3 0 2 Very
No answer for this question:
If not, what are your reasons?
- Our products are industrial products.
- We do not think that having the Eco-label benefits our products.
OVERALL OPINION
8. Overall, did today’s meeting meet your expectations?
Not at all 0 0 0 0 2 6 0 Absolutely
No answer for this question: 5
9. Would you need additional information material?
Number of Yes: 8 people
Number of No: 2 people
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