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NEWS REPORT<br />
For hundreds of thousands of refugees starting a new life in Europe, football is the only language they share with their new neighbours<br />
Football to the rescue<br />
Tom Walker looks at how football is helping European nations deal<br />
with one of the largest global humanitarian crises in history<br />
As hundreds of thousands of<br />
refugees continue to arrive<br />
in Europe from war torn<br />
countries, football – the<br />
most global of all sports – is<br />
doing its part in making the new arrivals<br />
feel welcome and safe. By offering free<br />
tickets to topflight games, donating<br />
match receipts to charity and setting up<br />
new teams and leagues for the displaced,<br />
clubs and organisations are using the<br />
beautiful game and its universal language<br />
to break down barriers and help integrate<br />
the new arrivals.<br />
TICKETS PLEASE<br />
One of Europe’s leading clubs, German<br />
champion FC Bayern München, opened<br />
its doors by providing a training camp<br />
for young refugees. The camp will offer<br />
meals, football sessions and German<br />
language classes to help deal with the<br />
emotional traumas the children have<br />
suffered during their long journeys<br />
to safety. In addition, Bayern has also<br />
pledged to donate €1m towards projects<br />
to help those involved in the crisis.<br />
Karl-Heinz Rummenigge, chair of Bayern,<br />
said: “We see it as our social responsibility<br />
to help the refugees, needy children,<br />
women and men; to help them and to<br />
accompany them in Germany.”<br />
Other German clubs to set up initiatives<br />
to welcome refugees include Borussia<br />
Dortmund – which invited 220 refugees to<br />
watch their game against Norwegian side<br />
Football is helping kids deal with emotional<br />
traumas suffered during their journeys<br />
TEAMS ARE BEING SET UP<br />
AND GAMES ARRANGED<br />
AGAINST LOCAL TEAMS<br />
TO FORM FRIENDSHIPS<br />
Odd in the Europa League in August – and<br />
Mainz 05, which gave out 200 free tickets<br />
to their home match against Hannover.<br />
Elsewhere, clubs taking part in this<br />
season’s Champions League and Europa<br />
League pledged to donate €1 from every<br />
ticket they sell to refugee charities – raising<br />
more than €2.8m (£2m) in the process.<br />
The campaign, called 90 Minutes for<br />
Hope, is based on an initial idea from<br />
Portuguese side Porto and backed by the<br />
European Club Association (ECA), the<br />
independent body which represents elite<br />
clubs at European level.<br />
In a statement, the ECA said: “We cannot<br />
close our eyes to the dramatic scenes<br />
currently taking place throughout Europe.<br />
We, the European clubs, understand that<br />
our work goes well beyond what we achieve<br />
on the pitch and are naturally committed to<br />
engaging in social causes.”<br />
Other clubs to have set up their own<br />
funding initiatives to help refugees include<br />
Spain’s Real Madrid and France’s Paris<br />
St. Germain – both of which have made<br />
sizeable donations to help charities working<br />
with refugee children. Meanwhile, Italian<br />
Serie A club AS Roma, pledged €575,000<br />
(£411,000, US$620,000) to its Football<br />
Cares campaign.<br />
NEW SET OF CLUBS<br />
All across Europe, clubs are being launched<br />
for refugees and games arranged against<br />
local teams to promote integration and to<br />
form friendships. One of these is Wacker<br />
Refugee Club, a team set up exclusively<br />
for refugees by German club FC Wacker<br />
Munchen. The aim is to give young boys<br />
aged between 12 and 18 the opportunity to<br />
kick-start a normal life.<br />
Europe isn’t alone with its footballrelated<br />
aid missions either. Football<br />
Federation Australia (FFA) launched its<br />
own Football Cares initiative, designed to<br />
help integrate 12,000 Syrian refugees into<br />
communities in the country. “Football is<br />
the only sport which is universally loved<br />
and understood by people everywhere,”<br />
FFA chief executive David Gallop said. ●<br />
32<br />
sportsmanagement.co.uk issue 4 2015 © Cybertrek 2015