THE KENYAN TEXTILE AND FASHION INDUSTRY

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3. Woman Business Ownership Pattern NOTE: Women entrepreneurs are very strongly engaged (+80%) in the textile and clothing industry, more particularly in the fashion design and tailoring activities. 4. Sales NOTE: More than 90% of operators service the domestic market, with only a few doing ad-hoc export. The Kenyan Textile And Fashion Industry Report 76
5. How products are sold? NOTE: Most of the designers and tailors are engaged in direct sales to the customer. 12% sell to local small retail shops, while 6% do business through agents. 6. Designing NOTE: Series 1: Sub Contracting Series 2: Other manufacturers Series 3: In-house. Most of the participants have their own in-house production facilities. Some 25% designers sub-contract their production to other tailors. The Kenyan Textile And Fashion Industry Report 77
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THE KENYAN TEXTILE AND FASHION INDU
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Introduction The economic developme
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The key challenges are: (i) Lack of
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@HivosEastAfrica Summary of proposa
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1.2. Executive Summary: Global Mark
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2. Apparel Market Demand To compete
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2.2. The Global Apparel Market Whil
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Recent developments, however, with
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PATHS TO MARKET FOR KENYAN BRANDS W
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3. The Supply Side 3.1. Apparel Ind
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Lesotho, Madagascar and Mauritius.
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Compared to Mauritius, the Kenyan T
Page 25 and 26: 1. The Kenyan National Chamber of C
Page 27 and 28: equires differentiating as an ethic
Page 29 and 30: concentration in Nairobi and Mombas
Page 31 and 32: 3. Capacity utilisation and out-sou
Page 33 and 34: • Weak management system • Lack
Page 35 and 36: critical. As the rest of the world
Page 37 and 38: Technology In many ways, the bigges
Page 39 and 40: Political risk The final major chal
Page 41 and 42: 4. Solutions and Opportunities 27 S
Page 43 and 44: to invest in Kenya. Due to liabilit
Page 45 and 46: women predominantly line workers an
Page 47 and 48: Recommendations for global competit
Page 49 and 50: The Kenyan Textile And Fashion Indu
Page 51 and 52: 5. The Way Forward 5.1. Domestic Do
Page 53 and 54: 3.2 Improve Ease of Doing Business
Page 55 and 56: 5.2 Promote African Design 5.2.1 En
Page 57 and 58: and creating partnerships with comp
Page 59 and 60: 6. Conclusion The main conclusions
Page 61 and 62: ACKNOWLEDGEMENTS APPENDIX A The dom
Page 63 and 64: GLOSSARY AND ACRONYMS - GLOBAL TEAM
Page 65 and 66: APPENDIX C SCOPE OF WORK, TERMS OF
Page 67 and 68: THE DELIVERABLES The main deliverab
Page 69 and 70: 2. The Discussions The second step
Page 71 and 72: 13. Several pre-workshop and post w
Page 73 and 74: Global African Cotton & Textile Ind
Page 75: APPENDIX F The Results Of The Self-
Page 79 and 80: 9. Workforce (48 businesses) NOTE:
Page 81 and 82: 13. Annual Sales in KSH for 2013 &
Page 83 and 84: KikoRomeo / Kikoti / Kiko 10 3.3 3.
Page 85 and 86: 17. Products manufactured by compan
Page 87 and 88: HS 61: (US$ Million) Source: UNCOMT
Page 89 and 90: Switzerland, Austarlia, Canada, Jap
Page 91 and 92: APPENDIX I LIST OF ATTENDEES TO WOR
Page 93 and 94: 33 Damaris Mathai 0727 480446 F PIK
Page 95 and 96: SURVEY QUESTIONNAIRE 1.0 CONTACT DE
Page 97 and 98: 9. What was the total annual sales
Page 99 and 100: 3.7 HR Readiness QUESTION 1 Does yo
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THE KENYAN TEXTILE AND FASHION INDUSTRY

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