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THE KENYAN TEXTILE AND FASHION INDUSTRY

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9. What was the total annual sales for the<br />

following years: Quantity Value<br />

2010<br />

2011<br />

2012<br />

2013<br />

2014<br />

10. Which obstacles do you experience that prevent the expansion of your business?<br />

………………………………………………………………………………………………................................................................<br />

………………………………………………………………………………………………................................................................<br />

3.0 <strong>THE</strong> AUDIT<br />

Please put a score of 1 for Yes and 0 for No<br />

3.1 Strategic Orientation<br />

QUESTION<br />

1 Do you have clear understanding of the local market and the risks involved?<br />

2 Do you know the procedures for collecting market intelligence?<br />

3 Do have clear understanding of the resources required to venture into a business?<br />

4 Does your company have firm commitment to allocate resources required when needed?<br />

5 Do you have a sound domestic base to work from?<br />

Total Score<br />

ANSWER<br />

0 or 1<br />

3.2 Management Readiness<br />

QUESTION<br />

1 Are you/your management committed to expand the business?<br />

2 Do you have the appropriate management structure around the expansion projects?<br />

3 Has your company made provisions for resources (financial, manpower..etc) to support an<br />

expansion programme?<br />

Total Score<br />

ANSWER<br />

0 or 1<br />

The Kenyan Textile And Fashion Industry Report<br />

97

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