2016 Holiday Tool Kit

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Merry Christmas [Insert Year] Thank You for Your Support! When you reach into your pockets, you produce small miracles: food and shelter, a second chance, and a path to a future. This year your gifts will help The Salvation Army: Provide [insert number] families a month of food Provide [insert number] toys to needy children Send over [insert number] meals on Thanksgiving Day Provide a youth center for at-‐‐risk youth Provide weekly programs for youth, families and seniors Help create [insert number] annual instances of service -‐‐ small miracles! Help assist those impacted by domestic and international disasters For more information, please contact [Insert name and contact]
RedKettlePlus.org Make Change with Change Be part of a 125 Year legacy of giving In 1891, a Salvation Army Captain in San Francisco placed a large pot at the Oakland Ferry Landing hoping to collect donations in order to provide a free Christmas Dinner to those in need. This tradition quickly caught on, enabling The Salvation Army to provide holiday dinners to the homeless and poor, groceries for struggling families and toys for children that would otherwise go without. Your Kettle Will Help Change Lives Every year, with the help of Christmas kettles, The Salvation Army aids more than 3 million individuals at Thanksgiving and Christmas. Today, you can donate without having to search deep in your pockets for any overlooked change... GIVE NOW Find a kettle near you! Or need a large pot and ringing bell to make a difference this holiday season and bring joy to families in need. 1. SIGN UP 2. CHOOSE A GOAL 3. PROMOTE You can sign up as an individual or join a team Choose a fundraising goal and create your page Share on social media and message to your contacts Join Our Team Team up with your local Community Center to raise Customize your page (Optional) Upload image and update description Be the top raiser! Doing the most good in your nieghborhood William Booth JOIN GIVE While nieghbors go hungry, I’ll Fight!
Page 1 and 2: The Salvation Army Southern Califor
Page 3 and 4: f. Customizable Volunteer Recruitme
Page 5 and 6: f. Gift Pick-‐‐Up Card Templa
Page 7 and 8: Monthly Action Plan To Secure New a
Page 9 and 10: Media exposure • Publicity encour
Page 11 and 12: • Conduct a volunteer orientation
Page 13 and 14: One-‐‐time Volunteers do not
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Page 17 and 18: Thing TO do: 1) Please greet all pe
Page 20 and 21: Volunteer as a Christmas Ambassador
Page 22 and 23: VOLUNTEERS WANTED! Help out as a Ch
Page 24 and 25: (Corps/program) ·∙ (Address) TEL
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Page 29 and 30: Name Phone # E-mail Bringing others
Page 31: The Salvation Army (Corps/Program)
Page 35 and 36: Integrating Kettle with the Vol
Page 51 and 52: Holiday Volunteers Monthly Recruitm
Page 53 and 54: Volunteers Overview and Best Practi
Page 55 and 56: • Each corps could do a local vol
Page 57 and 58: • The volunteer won’t feel safe
Page 59 and 60: HOLIDAY VOLUNTEER OPPORTUNITIES The
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Page 64 and 65: Public Relations Table of Contents
Page 66 and 67: Public Relations Why News Media Exi
Page 68 and 69: Public Relations Getting to Know Yo
Page 70 and 71: Public Relations How Can I Tell if
Page 72 and 73: eporters covering city news, specia
Page 74 and 75: Public Relations The Interview A go
Page 76 and 77: FOR IMMEDIATE RELEASE: CATCHY HEADL
Page 78 and 79: FOR IMMEDIATE RELEASE: THE SALVATIO
Page 80 and 81: FOR IMMEDIATE RELEASE: CITY OF “(
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Grow your community! • Start with
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POINT OF SALE CAMPAIGN The Point of
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DipJar FAQs • Will customer credi
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GET MORE TOYS WITH YOUR DONOR DOLLA
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Adopt-A- Family Step- by- Step Guid
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An example of all forms is located
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Make a difference this Holiday Seas
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Adopt-A- Family Frequently Asked Qu
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THE SALVATION ARMY SOUTHERN CALIFOR
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The Salvation Army Angel Tree Intro
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2. Make a list of prospective spons
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The Salvation Army Angel Tree FAQs
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The Salvation Army Angel Tree FAQs
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Food Drives Introduction Food drive
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Food Drives How to Run a Food Drive
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OTHER FOOD DRIVE IDEAS 1. Give what
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Food Drives Sample Email Text Sampl
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Toy Drives Step- by- Step Guide Be
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• Healthy competition/Recognition
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Toy Drives Frequently Asked Questio
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Toy Drives Sample Survey The Salvat
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2016 Holiday Tool Kit

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