GENERAL MOTORS
GM%20Strategic%20and%20Operational%20Overview_
GM%20Strategic%20and%20Operational%20Overview_
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Focused Strategy To Drive Growth and Efficiencies<br />
Earn<br />
Customers<br />
For Life<br />
• Earn customers for life with great products<br />
• Lead the industry in quality and safety<br />
• Improve the customer ownership experience<br />
Lead In<br />
Technology<br />
And<br />
Innovation<br />
• OnStar 4G LTE and connected car,<br />
alternative propulsion, urban mobility<br />
(ride and car sharing), active safety features<br />
and autonomous vehicles<br />
Grow<br />
Our Brands<br />
• Cadillac in the U.S. and China<br />
• Opel and Vauxhall in Europe<br />
• Chevrolet globally<br />
Drive Core<br />
Efficiencies<br />
• Expecting to exceed target of $5.5B of<br />
operational (commercial material, logistics,<br />
etc.) and functional cost efficiencies by 2018<br />
vs. 2014<br />
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