2015 ANNUAL IMPACT REPORT
bma-annual-report2015
bma-annual-report2015
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LOOKING AHEAD<br />
Honorary Committee 2016 - 2018<br />
The following Honorary Committee was formed in December <strong>2015</strong> and will be responsible to<br />
oversee all administrative aspects of the operation, ensuring the transparency and efficiency of all<br />
transactions.<br />
• Mr. Micky Chebli<br />
• Mr. Ghassan Hajjar<br />
• Mr. Richard Haykel<br />
• Mr. Antonio Vincenti<br />
• Mr. Faysal El Khalil<br />
• Mr. Mazen Hanna<br />
• H.E. Mrs Raya Haffar El Hassan<br />
• Mr. Pierre Gaspard<br />
• Dr. Nadine Panayot Haroun<br />
• Mrs. May El Khalil<br />
Defining the BMA Core Ideology & Vision<br />
On December 17 and 18, the Beirut Marathon<br />
Association team took to the mountains for<br />
a corporate retreat at AFDC Ramlieh, Aley.<br />
The purpose of the retreat was to define the<br />
association’s core vision which encompasses the<br />
core value, brand character & attitude as well as<br />
the core purpose.<br />
For two days the team experienced fun and<br />
productive activities that aimed at bringing them<br />
closer together and bringing out the core vision<br />
from each and every member.<br />
The retreat was run by Mynditude who specialize<br />
in personal and organizational growth. They<br />
provided team building outdoor activities as well<br />
as an indoor discussion about how team members<br />
define their roles. The result was a brand core<br />
ideology created by the staff; the people that are<br />
the BMA.<br />
Now the Beirut Marathon Association moves<br />
forward for 2016 with motivation, clarity and a<br />
clear and concise purpose.<br />
Economic Impact Report<br />
An Economic Impact Report of the <strong>2015</strong> Beirut Marathon is being prepared by Strategy and will be published<br />
soon on BMA’s official website. This will portray the total economic impact of the Beirut Marathon on<br />
Lebanese GDP across industries.<br />
BMA expenses are the major source of direct economic impact; however they constitute only a part of<br />
the total direct impact. To capture the full impact, the spending related to the participation of the different<br />
stakeholders in the Marathon has been also accounted for. The report will also take into account the indirect<br />
and induced effects that are attributed to the direct spending.
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