Exploring the Role of 'Visual Catalysts' on Influencing People's Attraction and Use of Place

RESEARCH DESIGN DIAGRAM
DEFINE RESEARCH TOPIC
<strong>Exploring</strong> <strong>the</strong> role <strong>of</strong> ‘visual catalysts’ on influencing people's
attraction and use <strong>of</strong> place
LITERATURE REVIEW
Place Attachment
Creative placemaking
Gaps and Opportunities ?
AIMS AND OBJECTIVES
1 To understand if creative placemaking interventions, such as ‘visual catalysts’, make places more
attractive to people and increases <strong>the</strong> use <strong>of</strong> underutilised
2 To understand if any increase in <strong>the</strong> use <strong>of</strong> underutilised places induced by <strong>the</strong> temporary
intervention is sustained after <strong>the</strong> intervention has concluded
3 To understand if creative placemaking interventions could be used to ignite place attachment in
underutilised public places
1 To compare and analyse <strong>the</strong> attraction and use <strong>of</strong> place before, during, and after <strong>the</strong> ‘visual
catalysts’ <strong>of</strong> ‘Underfoot’ and ‘EORA – The Land’ as part <strong>of</strong> <strong>the</strong> VIVID 2016 festival in Sydney
2 To analyse whe<strong>the</strong>r <strong>the</strong>re is a sustained increase in <strong>the</strong> use and interest <strong>of</strong> place beyond <strong>the</strong>
conclusion <strong>of</strong> <strong>the</strong> ‘visual catalysts’, and to articulate what attributes <strong>of</strong> <strong>the</strong> use have and have not
changed
3 To consider whe<strong>the</strong>r <strong>the</strong> ‘visual catalysts’ <strong>of</strong> ‘Underfoot’ and ‘EORA - The Land’ could potentially
promote greater attachment to <strong>the</strong> immediate underutilised place
RESEARCH QUESTIONS
1 Do ‘visual catalysts’, as a form <strong>of</strong> temporary place-based intervention, influence <strong>the</strong> attraction and
use <strong>of</strong> place?
2 Is <strong>the</strong>re evidence <strong>of</strong> a sustained interest in <strong>the</strong> location <strong>of</strong> <strong>the</strong> ‘visual catalyst’ after <strong>the</strong> intervention
has ceased?
3 Can temporary place-based interventions, such as ‘visual catalysts’, be used to ignite place
attachment to underutilised public places?
METHODOLOGY & ETHICS
Quantitative Case Study
METHODS
Place Centred Behaviour Mapping
2 x BEFORE 2 x DURING 2 x AFTER
DATA ANALYSIS
An analysis <strong>of</strong> <strong>the</strong> results from each behaviour mapping session, <strong>the</strong>n triagulated and compared
against one ano<strong>the</strong>r
SYNTHESIS & WRITE UP
Distillation <strong>of</strong> findings into results, discussion and final conclusions
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