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COVER STORY<br />
This International Women’s Day, Anjali Shetty<br />
brings to you four energetic and willful women,<br />
who have carved a niche in respective fields.<br />
They chose to think differently and take up<br />
professions that were different and challenging<br />
PHOTOGRAPHER: SHIVA SHARMA<br />
PARUL MEHTA,<br />
Trustee, Ishanya Foundation<br />
T<br />
ELL US ABOUT JOURNEY AS AN<br />
ENTREPRENEUR. WHAT GOT YOU TO JOIN<br />
YOUR FAMILY BUSINESS?<br />
Born and brought up in an economically sound family, life<br />
has been kind enough to provide me with an opportunity<br />
whereby I could focus towards betterment of society;<br />
something that I was always inclined to and found solace<br />
in. In the early years of my life, there was always a subtle<br />
thought of pursing my interest and dedicate my full<br />
attention towards it. But it was this one incident that hit the<br />
nail hard. It was this one event where I was part of the<br />
organising committee in our college that we organised an<br />
eye camp. One feeble old lady walked up to me post her<br />
cataract operation and mentioned that I was an angel sent<br />
by God. It had been over a couple of years that she was<br />
suffering from cataract but did not have the resources for<br />
her treatment. It was a small incident and just one more<br />
initiative among many others that I was already a part of.<br />
The joy I experienced seeing the happiness of the old lady<br />
truly touched my heart and made me think, there could be<br />
thousands more such people who are suffering but do not<br />
have appropriate support and resources. It is only after this<br />
incident, I decided to work towards building a better society<br />
and making a difference. As I met and interacted with more,<br />
I started to realise that there is a huge need to unfold buried<br />
talents and capabilities, empower people and provide them<br />
with a platform that will help them become self-reliant. On<br />
one side there were businesses that sought talented<br />
resources but could not find and on the other hand there<br />
were resources available but who were not technically<br />
sound. Thus, there was an immediate gap that needed to be<br />
bridged. It was my moment of truth and I found my path.<br />
It started off with the charitable work close to the factories<br />
in Chindran village around Taloja. Backed with an able<br />
team, we conceptualised and initiated several income<br />
generation programmes. One of the early initiative was for<br />
the youth, where we started tailoring classes. This enabled<br />
them to design and supply items to boutiques thereby<br />
making them self-reliant. Driven by the success of this<br />
project, and the underlying thought of helping people<br />
identify and develop their true potential, Ishanya<br />
Foundation (IsFon) started its journey in 2006 towards<br />
building a self-reliant and self-sustainable society.<br />
THIS WOMAN’S DAY, WHOM WOULD YOU<br />
LIKE TO THANK FOR INSPIRING YOU?<br />
My mother has been my biggest inspiration. She instilled<br />
moral values in me and taught me to strive for my<br />
aspirations. What have been the challenges of leading a<br />
72 MARCH 2017 www.crememagazine.in