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WBS Magazine - Issue 1

Welcome to the first ever issue of the WBS Magazine! This issue is jam-packed with articles and tips from an array of female entrepreneurs on topics that are interesting, fun and will help you grow - whether you are an experienced business owner or just thinking about starting up. WBS is focused on not only just promoting & supporting your business - we want to help you grow your business by empowering you with knowledge. Information is so important, and with this magazine, our podcast, our events and our website, we constantly pushing forwards to give our members the tools to reach the stars. WBS would like to thank all our members for making all this possible. A special thank you to our major sponsor, Bookit Bookkeeping, and to every one of you who have supported WBS over the last 5 years!

Welcome to the first ever issue of the WBS Magazine!

This issue is jam-packed with articles and tips from an array of female entrepreneurs on topics that are interesting, fun and will help you grow - whether you are an experienced business owner or just thinking about starting up.

WBS is focused on not only just promoting & supporting your business - we want to help you grow your business by empowering you with knowledge. Information is so important, and with this magazine, our podcast, our events and our website, we constantly pushing forwards to give our members the tools to reach the stars.

WBS would like to thank all our members for making all this possible. A special thank you to our major sponsor, Bookit Bookkeeping, and to every one of you who have supported WBS over the last 5 years!

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7 TOP TIPS FOR<br />

COLD CALLING<br />

1<br />

your prospects -<br />

Research<br />

Tracey Hall<br />

by<br />

In Direct<br />

Excelling<br />

20-year-old<br />

Marianne Teigen<br />

recently published<br />

her first young<br />

adult novel, and<br />

in only a month,<br />

it has reached the<br />

New York Times<br />

Bestsellers list.<br />

Business development<br />

Sales<br />

Practicing your elevator<br />

Google them, check them<br />

pitch and refining your<br />

out on Linkedin, see if you<br />

message gives you better<br />

can find them or Facebook<br />

opportunities to get<br />

old calling is still a<br />

and also have a look at<br />

popular sales and lead<br />

C<br />

through to your prospects<br />

other platforms: eg:<br />

and have them interested<br />

generation tool. The reason<br />

Snapchat, Instagram,<br />

in what you have to say.<br />

for this is that it works.<br />

Pintrest.<br />

However, many people are<br />

scared of cold-calling<br />

This preliminary research<br />

prospects. Picking up the<br />

makes your conversations<br />

3<br />

Map the Conversation you<br />

phone and making a call is<br />

easier as you have some<br />

fearful for some people.<br />

want to have in advance -<br />

information about your<br />

There will be key points<br />

prospects that may be<br />

In order to make this easier<br />

that you definitely want to<br />

useful for rapport building.<br />

for you, we’ve shared our 7<br />

get across to prospects. You<br />

should map out your<br />

top tips in this article.<br />

They’re listed below:<br />

conversations to give<br />

yourself a clear<br />

2<br />

Have a script - You should<br />

understanding of what<br />

work from a script. Having a<br />

information you need to<br />

script and practicing it<br />

ensure your prospects hear.<br />

ensures that you get the<br />

messages across to your<br />

Before you pick up the<br />

audience in a better way.<br />

phone, spend some time<br />

calling is still<br />

"Cold<br />

popular sales and<br />

a<br />

researching your prospects.<br />

generation<br />

lead<br />

tool".<br />

B U S I N E S S D E V E L O P M E N T | W B S O C I E T Y . C O M

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