A&NZ Bupa Awards Nominees 2017

NOMINEES | STRONG AND SUSTAINABLE PERFORMANCE
NOMINEES | STRONG AND SUSTAINABLE PERFORMANCE
Bupa New Zealand
Janet Lester
Karry Durning
Parkwood and St Nicolas move to
Parkstone Care Home
In 2011 Christchurch, New Zealand, suffered a severe
earthquake resulting in a significant loss of lives
and destruction in major parts of the city. Bupa NZ
Parkwood Care Home was extensively damaged in the
earthquake. Despite this, the Care Home remained
open and our wonderful staff delivered exceptional
care to our residents, their families and each other
under extremely stressful circumstances.
Following the earthquake, the decision was made
to build a new Care Home in Christchurch, to be
called Parkstone Care Home to replace the severely
damaged site. The staff were excited about having a
brand-new Care Home.
When this home was built, an extraordinary project
team took on the task to unite the residents and
staff from Parkwood Care Home and St Nicolas Care
Home under the new roof of Parkstone Care Home.
The relocation was hugely successful seeing 76 happy
residents move across to the new home within 48
hours.
.
Health Insurance
Adam Longshaw
Andrew Ashcroft
Fabio Tiani
Karin Calderisi
Exceptional performance in the face of
affordability concerns and a declining market
The increasing cost of healthcare in Australia is contributing
to an affordability challenge that has the potential to
threaten the sustainability of the health insurance industry
by reducing participation in the under 35 age group.
In 2016, Bupa Health Insurance faced these challenges and
put in place multiple strategies to address these issues on
behalf of Bupa customers.
Initiatives included enhancing customer value propositions,
negotiating improved terms and rates with hospitals and
ancillary providers, introducing retention programs and
delivering the lowest premium increase in five years:
1. Enhancing customer value propositions through new
services, product offerings and reduced out-of-pockets
without sizeable premium increases
2. Negotiating improved terms and rates with hospitals and
ancillary providers, seeing 98% of inpatient hospital costs
fully covered while increasing the usage of our contracted
Ancillary providers to more than 50% of all services for
the first time.
3. The Customer Growth team focused on new ways
to grow our customer base through the Bupa Cross-
Referral Program, combined with the development
of innovative partnerships with third parties such as
Compare the Market and Velocity, that resulted in Bupa
Health Insurance outperforming its competitors and
shifting Bupa to the largest health fund in Australia across
customers, policies, revenue and profit.
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