how-to-launch-a-digital-product-business
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HOW TO LAUNCH A DIGITAL PRODUCT BUSINESS<br />
• Using SEO (Search Engine Optimization) <strong>to</strong> increase the visibility of<br />
your own website and/or landing page<br />
• Networking with other webmasters and publishers in your niche or<br />
with other affiliates. You can do this in person at networking events or<br />
through social media sites like LinkedIn<br />
• Building a social media following by posting regularly and providing<br />
value<br />
• Using PPC – which is a type of paid advertising that usually appears<br />
on Google search engine results pages (SERPs)<br />
• Experimenting with your price/sales copy/graphics etc. in order <strong>to</strong><br />
make your <strong>product</strong> more tempting <strong>to</strong> buyers.<br />
Perhaps most excitingly though, you can also now move on <strong>to</strong> selling your<br />
next <strong>product</strong>. This is actually a very important step because each time you<br />
go through the process you are going <strong>to</strong> get better at it. You'll be able <strong>to</strong><br />
learn through feedback what works and what doesn't and this means that<br />
each <strong>product</strong> you create will have a slightly higher chance of being a huge<br />
hit.<br />
A great idea is <strong>to</strong> create a “by-<strong>product</strong>”. This means creating a related<br />
<strong>product</strong> <strong>to</strong> the one you had just <strong>launch</strong>ed. For instance, if the <strong>product</strong> your<br />
<strong>launch</strong>ed was called “The 5-Minute Ab Workout”, you could then start<br />
creating a <strong>product</strong> called “The 5-Minute Leg Workout”.<br />
Don't give up – just keep trying and you'll be sure <strong>to</strong> get there eventually. If<br />
nothing else, having more <strong>product</strong>s means that your sales will add up<br />
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