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2016 Spring Newsletter

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wayne’s letter<br />

A number of years ago when visiting family in<br />

Alaska, we hiked to the Harding icefields or at<br />

least that was the plan. It is a four mile hike<br />

with 1000 foot rise of elevation with each mile.<br />

After several hours of hiking, you would see<br />

false summits. As you reached the “summit,”<br />

you were disappointed to find the full height<br />

of the mountain still in front of you. You kept<br />

climbing to the next “summit” only again to<br />

realize that it was nothing more than a stopping<br />

point on the continual hike. At some point, I<br />

gave in. I couldn’t continue on any further. This<br />

was before handy GPS units in our phones.<br />

The thing that bothered me the most is I had<br />

no idea how close I was to reaching the top. It<br />

could have been the next “summit” that I could<br />

see; however, I already had my hopes dashed a<br />

dozen times thinking I had reached the top so I<br />

was jaded to the thought that the next one really<br />

was the end. As I turned down that mountain, I<br />

was amazed how far I had come. Just a couple<br />

of hours earlier, I was at that valley floor several<br />

thousand feet below. It was a breathtaking view.<br />

Looking back now, I think I missed the purpose<br />

of the trek. I had been so focused on getting to<br />

the top to see the amazing view of the icefields<br />

that I missed the amazing views of the valley<br />

below. I was so focused on the climb in front of<br />

me that I missed looking back to see how far<br />

I had come. The unending climb ahead of me<br />

broke my will. I should have continued to look<br />

back to see how far I had come to encourage<br />

me to continue. I think we get into this same<br />

mode in our businesses. Every day there is<br />

a new challenge. Every day there is another<br />

obstacle to climb over. It is an unending task<br />

that can break a person’s will to continue. We<br />

need to stop on occasion and look back at all<br />

we have accomplished. Take in the stunning<br />

view of where we used to be.<br />

upcoming training & events<br />

February 17-18<br />

NAXSA<br />

Chandler, AZ<br />

February 21<br />

The User’s Meeting<br />

Atlanta, GA<br />

February 25<br />

Regional Training<br />

Atlanta, GA<br />

March 8-9<br />

Canadian Rental Mart<br />

Toronto, Ontario<br />

When I started with Point of Rental in 1993, I<br />

was the fourth employee. We had one product<br />

and less than a hundred customers. Now we<br />

have a team of more than 50 professionals.<br />

As you will see in our article on Rental Elite<br />

(page 11), we now have three products, and<br />

they are used by thousands of customers in<br />

20 countries. This year we opened a branch<br />

office in Australia to better serve our customers<br />

in that part of the world (see page 9). We are<br />

used by some of the largest independent<br />

rental stores, one of the largest construction<br />

companies in the US, the largest camera<br />

dealer in North America, as well as the largest<br />

professional basketball league in the world.<br />

Wow, it has been quite the climb! Our new look,<br />

including a new logo and new product names<br />

(which you can read about on page 5) is an<br />

outward reflection of our progress.<br />

As we turn towards the mountain once again,<br />

it is exciting to see where we have been and<br />

even more exciting to see where we are going<br />

by each step of the climb getting better, doing<br />

better, and being better. There is no top of this<br />

mountain so just enjoy the climb...and the<br />

beautiful views.<br />

Wayne Harris<br />

CEO of Point of Rental Software<br />

May 5-6<br />

The Hire Show<br />

Gold Coast, Australia<br />

June 4-10<br />

InfoComm<br />

Las Vegas, NV<br />

features<br />

02<br />

WebPay Links<br />

This new feature allows you to embed<br />

clickable links in contracts, statements, and<br />

emails relating to contracts and statements.<br />

03<br />

Point of Rental Careers: Why We Want to Be<br />

Like Earl!<br />

Last August marked Earl’s 30-year<br />

anniversary with Point of Rental. With such a<br />

big milestone, we had to celebrate big!<br />

04<br />

Customer Service Tips<br />

Our customer service guru, Frances Ellison,<br />

sends out weekly emails with tips on keeping<br />

a good attitude. Read some of her advice on<br />

how to provide the best customer service.<br />

05<br />

Inside Our New Look<br />

For over 30 years, Point of Rental has built<br />

software that has changed the industry. Now,<br />

we are changing things again...<br />

07<br />

Point of Rental is a Finalist in Google’s<br />

Innovative Cloud Awards<br />

We went to Google’s headquarters to<br />

compete in their worldwide Cloud Cup Awards<br />

against products from 59 countries.<br />

09<br />

Point of Rental in the Land of Oz<br />

Our new branch in Melbourne, Australia, is<br />

officially open for business!<br />

11<br />

Think you can handle it all?<br />

We do! Introducing our new Rental Elite<br />

product that is completely customizable for<br />

large corporations looking to integrate rental<br />

their way.<br />

13<br />

A Recap of Our International Conference<br />

Check out everything you missed at our 2015<br />

event and see why you can’t miss this year’s<br />

conference!<br />

February 22-24<br />

The Rental Show<br />

Atlanta, GA<br />

March 29<br />

Free Webinar<br />

pointofrental.com/events<br />

June 7<br />

Free Webinar<br />

pointofrental.com/events<br />

1<br />

Stay up-to-date with the latest Point of Rental information. Follow us on social media!<br />

contact<br />

Phone: 800-944-RENT<br />

Email: info@PointofRental.com<br />

POINTOFRENTAL.COM / SPRING <strong>2016</strong>

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