2015 Summer Newsletter

Figure 1: Workbench Overview of Rental Bookings
Figure 2: Customer Location Reporting
Let Your Customers Sell Your
Business to Their Friends
Social media is a powerful marketing
tool for the rental industry. With our
built-in social share feature, it’s easy
for your customers to like and share
your inventory on Facebook directly
from your online store. And with Google
Analytics, tracking your success is easy!
A System that Handles Your
Pricing Automatically
AV businesses have specialized
pricing, but Point-of-Rental CLOUD
simplifies this process with configurable
parameters and automated pricing of
rentals. Overriding the price is easy, but
this feature can save a lot of time and
money. The system will automatically
handle details such as weekend pricing,
holiday rates, seasonal discounts and
long-term rental prices. You can even
automatically charge the credit card on
file for longer rentals. CLOUD takes into
account your business days and hours
and uses your policies to define how to
handle rentals while you’re not open.
Define Kits and Packages how
You Actually use Them
Point-of-Rental CLOUD enables you to set
up various kinds of kits, packages and
suggested items:
• Numbered kits that contain specific
serialized inventory and/or bulk
items
• Non-numbered bulk pre-made kits
• Ad-hoc kits made from your general
inventory
• Suggested items–ex: rent a camera
and get a lens for 10% discount
• Required add-on items
• And even kits of kits
It’s also easy to create dynamic quantity
kits and special pricing for kits. This
means that the system calculates how
many of that kit can be made from your
general inventory before showing your
availability.
Stay Connected with Your
Customers
Add time back into your day by cutting
back on the number of manual emails
sent to your customers. Right within
the contract, and with only a couple
“
...this feature can save a lot of time and money. The system will automatically handle
details such as weekend pricing, holiday rates, seasonal discounts and long-term rental
“prices. You can even automatically charge the credit card on file for longer rentals.
of clicks, you can contact them with a
personalized message. You’re even able
to export your customer list for use in
other systems and view their locations
on a map as seen in figure 2.
With CLOUD’s in-depth reporting, it’s easy
to target your marketing budget based on
customer locations.
Point-of-Rental CLOUD is designed to
help you run your AV rental business
more efficiently. It makes it simple to
generate professional contracts, collect
payments, and keep track of your
inventory and availability. Perhaps one of
the most powerful features is that CLOUD
generates real, actionable return on
investment reporting by item, specifying
which inventory is underutilized or often
overbooked. You can even track missed
rentals when a potential customer goes
elsewhere and why.
CLOUD is perfect for straightforward
rental operations looking to go to the
next level. Visit www.point-of-rental.com/
cloud to try a free 14-day trial of Point-of-
Rental CLOUD today. P
POINT-OF-RENTAL.COM / SUMMER 2015 8