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Malta Business Review<br />
GAMING<br />
MALTCO LOTTERIES CEO Mr Vasileios Kasiotakis and Operations Director Mr Georgios Kakouras with the ATG Head of<br />
International Mr Lars Nemeth during the ICE Exhibition 2018, at Intralot’s Pavilion<br />
Maltco Lotteries’ world-class partnership with<br />
Sweden’s ATG remains exclusive for Malta.<br />
Maltco Lotteries and the Swedish Horse<br />
Racing Totalisator Board (ATG) have<br />
broadened their exclusive partnership<br />
signing an agreement in London during<br />
ICE Totally Gaming 2018, which<br />
ensures that Maltco Lotteries has sole<br />
access to top ATG competitions and<br />
races for Maltese betting enthusiasts<br />
via their U*BET Horse Racing platform.<br />
The extended cooperation agreement<br />
enables Maltco Lotteries to satisfy<br />
players’ interest in ATG events following<br />
the single largest purse won by a Maltco<br />
player in Malta, a sum in excess of<br />
€2.1M on the last day of 2017 played<br />
on the V75 jackpot organised by ATG.<br />
ATG’s objective since 1974 has been to create<br />
funding for trotting and thoroughbred racing<br />
established by the Swedish state, with the aim<br />
of guaranteeing long-term financial stability for<br />
trotting and thoroughbred racing. Through this<br />
partnership Malta has received major interest<br />
from Swedish horse-racing breeders, trainers<br />
and professionals resulting in a boost to Malta's<br />
racing stock from Sweden as well as the input<br />
of professional trainers into the local market.<br />
ATG's success on the betting market together<br />
with partners including Maltco Lotteries, have<br />
made a major contribution to the health of<br />
horse racing sports. ATG and Maltco Lotteries<br />
partnership is the marriage of two leading<br />
gaming companies with a strong focus on<br />
a meaningful leisure activity by using topquality<br />
trotting and thoroughbred racing as<br />
the partnership's foundation, applying an<br />
innovative and responsible approach to make<br />
betting on horse-racing exciting, entertaining<br />
and accessible.<br />
The partnership between the two<br />
companies started with V Bets in November<br />
2007, which were followed by the Single<br />
Leg races within the next year. This,<br />
enhanced Maltco offerings of live sportsbetting<br />
as well as an expanded games<br />
portfolio populated by tens of thousands of<br />
players requires best-of-breed international<br />
content and live feeds that can be enjoyed<br />
by all Maltese enthusiasts in all 230 Maltco<br />
agents. The refreshed ATG agreement is<br />
an important element in Maltco’s sportsbetting<br />
offering, regulated by the Malta<br />
Gaming Authority.<br />
Maltco Lotteries’ CEO; Vasileios Kasiotakis<br />
said, "Maltco is delighted to continue offering,<br />
exclusively ATG's combination of live sport<br />
and live gaming. Especially since the U*BET<br />
Horse Racing V BETS which allows the player<br />
to predict the winning horses in a number<br />
of races seem to become more and more<br />
popular amongst the Maltese players.“ MBR<br />
For further information email info@maltco.<br />
net, visit the Maltco website www.maltco.<br />
com.mt or call 2388 3000.<br />
All rights reserved - Copyright 2018<br />
EDITOR’S<br />
Note<br />
MALTCO Lotteries offers a comprehensive portfolio<br />
of entertaining games of chance and skill based on<br />
Responsible Gaming Principles that makes a major<br />
contribution to the social and economic development<br />
of the Maltese Islands. The company is one of<br />
the major contributors towards the Responsible<br />
Gaming Fund administered by the Government<br />
of Malta. MALTCO operates a comprehensive<br />
training programme for agents and their assistants<br />
in recognition of their channel partnership. The<br />
company supports many good causes and sponsors<br />
several local sports.<br />
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