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Malta Business Review<br />

GAMING<br />

MALTCO LOTTERIES CEO Mr Vasileios Kasiotakis and Operations Director Mr Georgios Kakouras with the ATG Head of<br />

International Mr Lars Nemeth during the ICE Exhibition 2018, at Intralot’s Pavilion<br />

Maltco Lotteries’ world-class partnership with<br />

Sweden’s ATG remains exclusive for Malta.<br />

Maltco Lotteries and the Swedish Horse<br />

Racing Totalisator Board (ATG) have<br />

broadened their exclusive partnership<br />

signing an agreement in London during<br />

ICE Totally Gaming 2018, which<br />

ensures that Maltco Lotteries has sole<br />

access to top ATG competitions and<br />

races for Maltese betting enthusiasts<br />

via their U*BET Horse Racing platform.<br />

The extended cooperation agreement<br />

enables Maltco Lotteries to satisfy<br />

players’ interest in ATG events following<br />

the single largest purse won by a Maltco<br />

player in Malta, a sum in excess of<br />

€2.1M on the last day of 2017 played<br />

on the V75 jackpot organised by ATG.<br />

ATG’s objective since 1974 has been to create<br />

funding for trotting and thoroughbred racing<br />

established by the Swedish state, with the aim<br />

of guaranteeing long-term financial stability for<br />

trotting and thoroughbred racing. Through this<br />

partnership Malta has received major interest<br />

from Swedish horse-racing breeders, trainers<br />

and professionals resulting in a boost to Malta's<br />

racing stock from Sweden as well as the input<br />

of professional trainers into the local market.<br />

ATG's success on the betting market together<br />

with partners including Maltco Lotteries, have<br />

made a major contribution to the health of<br />

horse racing sports. ATG and Maltco Lotteries<br />

partnership is the marriage of two leading<br />

gaming companies with a strong focus on<br />

a meaningful leisure activity by using topquality<br />

trotting and thoroughbred racing as<br />

the partnership's foundation, applying an<br />

innovative and responsible approach to make<br />

betting on horse-racing exciting, entertaining<br />

and accessible.<br />

The partnership between the two<br />

companies started with V Bets in November<br />

2007, which were followed by the Single<br />

Leg races within the next year. This,<br />

enhanced Maltco offerings of live sportsbetting<br />

as well as an expanded games<br />

portfolio populated by tens of thousands of<br />

players requires best-of-breed international<br />

content and live feeds that can be enjoyed<br />

by all Maltese enthusiasts in all 230 Maltco<br />

agents. The refreshed ATG agreement is<br />

an important element in Maltco’s sportsbetting<br />

offering, regulated by the Malta<br />

Gaming Authority.<br />

Maltco Lotteries’ CEO; Vasileios Kasiotakis<br />

said, "Maltco is delighted to continue offering,<br />

exclusively ATG's combination of live sport<br />

and live gaming. Especially since the U*BET<br />

Horse Racing V BETS which allows the player<br />

to predict the winning horses in a number<br />

of races seem to become more and more<br />

popular amongst the Maltese players.“ MBR<br />

For further information email info@maltco.<br />

net, visit the Maltco website www.maltco.<br />

com.mt or call 2388 3000.<br />

All rights reserved - Copyright 2018<br />

EDITOR’S<br />

Note<br />

MALTCO Lotteries offers a comprehensive portfolio<br />

of entertaining games of chance and skill based on<br />

Responsible Gaming Principles that makes a major<br />

contribution to the social and economic development<br />

of the Maltese Islands. The company is one of<br />

the major contributors towards the Responsible<br />

Gaming Fund administered by the Government<br />

of Malta. MALTCO operates a comprehensive<br />

training programme for agents and their assistants<br />

in recognition of their channel partnership. The<br />

company supports many good causes and sponsors<br />

several local sports.<br />

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