March 2018
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Guarantees<br />
ARE YOU GUARANTEED A NASTY<br />
SURPRISE?<br />
Here, Dave Cooper, Customer Technical Services Manager at Tata Steel, explores what<br />
makes a good guarantee and explains the importance of really understanding them.<br />
According to the Cambridge Dictionary, the<br />
definition of a guarantee is ‘a promise that<br />
something will be done or will happen,<br />
especially a written promise by a company to<br />
repair or change a product that develops a fault<br />
within a particular period of time’.<br />
Guarantees are a great way to boost customer<br />
confidence. In fact, they are one of the most<br />
“This often involves<br />
navigating the supply<br />
chain to determine the<br />
outcome”<br />
powerful commitments that a business can make<br />
to demonstrate confidence in their products.<br />
For example, a well-established company, which<br />
has a strong track record, will provide end users<br />
peace of mind that they will be around long<br />
enough to honour a guarantee if required.<br />
As such, when it comes to choosing your product<br />
– especially pre-finished steel products – it is<br />
important to understand what guarantees<br />
manufacturers provide.<br />
Indeed, for most building owners, discovering<br />
whether the products used for their roof and wall<br />
systems will be rectified within the parameters of<br />
the guarantee is a time-consuming and laborious<br />
task.<br />
This often involves navigating the supply chain,<br />
from contractor to contractor, right back to the<br />
manufacturer of the product, to determine the<br />
outcome.<br />
For pre-finished steel products, this can be<br />
especially frustrating if during the lifespan of the<br />
building a single maintenance check or inspection is<br />
missed, resulting in the guarantee being invalidated.<br />
Also, it may be that not all features are included,<br />
such as factory cut edges, and cover may be<br />
limited.<br />
52 TC MARCH <strong>2018</strong>