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March 2018

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Guarantees<br />

ARE YOU GUARANTEED A NASTY<br />

SURPRISE?<br />

Here, Dave Cooper, Customer Technical Services Manager at Tata Steel, explores what<br />

makes a good guarantee and explains the importance of really understanding them.<br />

According to the Cambridge Dictionary, the<br />

definition of a guarantee is ‘a promise that<br />

something will be done or will happen,<br />

especially a written promise by a company to<br />

repair or change a product that develops a fault<br />

within a particular period of time’.<br />

Guarantees are a great way to boost customer<br />

confidence. In fact, they are one of the most<br />

“This often involves<br />

navigating the supply<br />

chain to determine the<br />

outcome”<br />

powerful commitments that a business can make<br />

to demonstrate confidence in their products.<br />

For example, a well-established company, which<br />

has a strong track record, will provide end users<br />

peace of mind that they will be around long<br />

enough to honour a guarantee if required.<br />

As such, when it comes to choosing your product<br />

– especially pre-finished steel products – it is<br />

important to understand what guarantees<br />

manufacturers provide.<br />

Indeed, for most building owners, discovering<br />

whether the products used for their roof and wall<br />

systems will be rectified within the parameters of<br />

the guarantee is a time-consuming and laborious<br />

task.<br />

This often involves navigating the supply chain,<br />

from contractor to contractor, right back to the<br />

manufacturer of the product, to determine the<br />

outcome.<br />

For pre-finished steel products, this can be<br />

especially frustrating if during the lifespan of the<br />

building a single maintenance check or inspection is<br />

missed, resulting in the guarantee being invalidated.<br />

Also, it may be that not all features are included,<br />

such as factory cut edges, and cover may be<br />

limited.<br />

52 TC MARCH <strong>2018</strong>

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