Innovation i tech High
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INTERVIEW<br />
and getting it right first<br />
time are essential in a new<br />
competitive landscape.<br />
3. Cornerstone can help to<br />
make sure we develop the<br />
right set of organisational<br />
capabilities by recruiting<br />
and retaining the required<br />
skill sets, to train and<br />
coach the workforce and<br />
professionalising the quality<br />
of management on all levels.<br />
4. The UAE have a wonderful<br />
opportunity to transform into<br />
a successful manufacturing<br />
nation, in a way that brings<br />
prosperity the country as a<br />
whole.<br />
5. This year we are<br />
celebrating 100 years of<br />
Sheikh Zayed bin Sultan<br />
Al Nahyan’s vision and<br />
leadership, and now we are<br />
essentially at the heart of the<br />
biggest transformation of<br />
the UAE economy, driving<br />
diversification and economic<br />
growth. Cornerstone is very<br />
much a part of that.<br />
We work with<br />
clients to create<br />
a management<br />
operating systems<br />
to install rigour and<br />
discipline, through<br />
a set of coherent,<br />
operational<br />
indicators, providing<br />
immediate visibility<br />
of past and<br />
predictable underperformance.<br />
Case study: 1<br />
Problem<br />
A large commercial bakery<br />
needed to improve its<br />
ability to deliver complete<br />
orders on time to its retail<br />
customers in order to avoid<br />
performance penalties and/<br />
or lost business. The client<br />
had built-up additional<br />
finished goods inventories<br />
in an effort to improve ontime<br />
performance but slow<br />
moving items went out of<br />
date and performance did<br />
not improve.<br />
Cornerstone Approach<br />
Following a thorough<br />
assessment, Cornerstone<br />
determined that the<br />
Scheduling team was not<br />
planning the correct stockkeeping<br />
units (SKUs) and<br />
volumes to meet customer<br />
demand. Additionally,<br />
customer requirements<br />
were not well understood.<br />
Management needed to gain<br />
better control of schedules<br />
and manufacturing<br />
execution. There was no<br />
easy solution. Success could<br />
only be achieved through<br />
rigorous application of basic<br />
fundamentals: understanding<br />
customer requirements;<br />
identifying order patterns<br />
and volumes; minimising<br />
schedule variance and,<br />
therefore, SKUs.<br />
Results<br />
- Reduced finished goods<br />
inventory levels by 35%.<br />
- Achieved zero penalties for<br />
poor performance.<br />
- Achieved 98% fill rate (up<br />
from mid 80s %).<br />
- Achieved 95% on time<br />
delivery.<br />
- Gained a better<br />
understanding of customer<br />
service needs and levels<br />
across the organisation.<br />
- Improved inventory<br />
management.<br />
Case study: 2<br />
Problem<br />
A UK based Yacht-builder<br />
sought to increase market<br />
share in a growing market.<br />
Cornerstone was asked to<br />
assist in determining the<br />
cause of recent sales losses,<br />
define a new, optimised Sales<br />
and Marketing process, and<br />
achieve Sales goals.<br />
Cornerstone Approach<br />
Cornerstone conducted<br />
analysis of the client’s Sales<br />
and Marketing function,<br />
including understanding<br />
internal and external<br />
customer processes, defining<br />
opportunities for improvement,<br />
designing and implementing<br />
new procedures to maximise<br />
sales, and putting structures<br />
in place to support increased<br />
volume and ongoing growth.<br />
Results<br />
- Increased sales over current<br />
year field plan by 15%; on<br />
target to double sales over the<br />
next five years.<br />
- Created Sales management<br />
operating system focused<br />
on active high value selling<br />
as opposed to administrative<br />
tasks.<br />
- Trained all Sales office<br />
personnel in new roles &<br />
responsibilities as well as the<br />
new process.<br />
- Exceeded plan for the<br />
addition of new dealers to the<br />
network.<br />
INNOVATIONANDTECH<br />
January | 2018<br />
31