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SPECIAL FEATURE: VISIONZ <strong>2016</strong><br />

KAREN BAIRD<br />

HR CONSULTANT FOR HUMANKIND<br />

JOHN SAYWELL, CEO, RPM RETAIL<br />

What are some of the typical HR challenges for a small<br />

retail/healthcare business?<br />

A challenge we see a lot of is dealing with poor performance.<br />

Often discussions aren’t held early enough, due to time<br />

pressures on the manager or concerns about how to handle it<br />

or what to say. As the business grows, there also tends to be a<br />

strain on the processes, especially around who is doing what.<br />

Regularly keeping on top of this and catching concerns early<br />

through honest conversations really helps to prevent these<br />

concerns from growing and potentially blowing up further down<br />

the track.<br />

What does Humankind offer businesses too small for<br />

their own HR manager?<br />

A mistake that many small businesses make is thinking that<br />

because they are small there is no need to think about HR.<br />

Reality is, small to medium-sized businesses need just as much,<br />

if not more support than larger companies. We take an approach<br />

that allows you to only use us when needed. We review your<br />

documents and processes and advise you on risks and current<br />

opportunities.<br />

As well as an<br />

initial review,<br />

we help you<br />

understand<br />

the essentials,<br />

making sure<br />

your policies and<br />

employment<br />

agreements are<br />

up to date, you<br />

understand the<br />

latest Health<br />

and Safety<br />

requirements<br />

and, when<br />

issues occur,<br />

we help you<br />

and your teams<br />

through the<br />

processes.<br />

What is your background?<br />

I qualified as a pharmacist then managed<br />

and owned pharmacies and sunglasses<br />

stores in Auckland and Christchurch for 10<br />

years before starting the consulting and<br />

software firm RPM Retail in 2002. Our RPM<br />

Business Intelligence software is used by<br />

over 500 retailers in NZ and Australia to<br />

benchmark store performance, provide<br />

stores with a KPI scoreboard and deliver<br />

actionable daily insights and alerts to store<br />

managers, head office staff and suppliers.<br />

In 2013 RPM merged with Montage<br />

Business Intelligence – a consultancy firm<br />

whose customers include NZ’s leading<br />

agribusinesses, utility companies and a<br />

number of DHBs.<br />

Are optometrists retailers or<br />

healthcare providers?<br />

Both, and the relative percentage of these two components<br />

varies from practice to practice. More importantly however, the<br />

common theme across these two parts of the business is the<br />

one-to-one relationship with customers or clients.<br />

BTP International and Rodenstock<br />

There are exciting things happening on the BTP stand at<br />

Visionz <strong>2016</strong> this year, including the presence of Nicola<br />

Peaper, professional services, Rodenstock Australia, who<br />

will be speaking at ADONZ on the topic of Maximising<br />

Multifocals: Intermediate and Near.<br />

The BTP stand will also feature the Rodenstock<br />

Lens display competence centre as well as the newly<br />

launched Frame and Lens companion range consisting<br />

of German-quality frame and lenses, designed to make<br />

the dispensing of premium quality spectacles easy for<br />

practices.<br />

We will also be running a promotion that will give<br />

attendees the chance to win up to $100 in gift vouchers,<br />

so be sure to visit us on the BTP stand to find out how.<br />

How can retail science help<br />

businesses blossom?<br />

Business models are being disrupted<br />

more rapidly than ever as the<br />

information revolution changes the way<br />

goods and services are delivered. I have<br />

a simple approach that relies on three<br />

simple steps: measure, plan, act. Because<br />

good plans can’t be made without<br />

knowing where you are now, gathering<br />

data is the first step. Then, once plans<br />

have been translated into new activities,<br />

it is vitally important to measure<br />

results so actions can be fine-tuned or<br />

redesigned. Customer behaviours can be<br />

understood through the measurement<br />

of transactions, particularly if data from<br />

a large number of stores or outlets is<br />

combined for benchmarking purposes.<br />

In my role as a retail scientist, I help<br />

businesses to interpret their data to find patterns which show<br />

what works and what doesn’t so their performance can be<br />

continuously improved.<br />

OptiMed<br />

OptiMed represent quality, value and innovation with<br />

our new diagnostic products offering very exciting<br />

additions to our range for <strong>2016</strong>. On display at Visionz<br />

we will have the Eidon Wide Field Confocal Scanner,<br />

plus other innovative imaging technology. Our supply of<br />

pharmaceuticals and consumables can be ordered online<br />

or by calling our friendly customer services team (see<br />

our ad in this issue of NZ Optics for contact details). Our<br />

slogan “OptiMed, Servicing All Your Ophthalmic Needs”<br />

defines us as a company where service is our strength<br />

and focus.<br />

Robert and Craig invite you to come and view our booth<br />

to discuss your interests, have a coffee and chat or just to<br />

enter our competition.<br />

We invite you to experience the EyeZen Challenge<br />

at ADONZ conference Booth No 3<br />

WIN Fantastic prizes !<br />

www.eyezen.co.nz<br />

00303_Eyezen_NZOpticsAd_APR16.indd 1<br />

14 NEW ZEALAND OPTICS <strong>Sep</strong>tember <strong>2016</strong><br />

8/04/<strong>2016</strong> 11:24:05 AM

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