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Investing for Organizational Sustainability

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Intel continues to outsell rival AMD and support their reputation as a significant<br />

computerhardwaremanufacturer.<br />

<br />

Figure7:IntelCorp.(NASDAQ:INTC)Year­To­DatePriceChart<br />

<br />

4.2.8AdvancedMicroDevices,Inc.(NYSE:AMD)<br />

Advanced Micro Devices (AMD) is a manufacturer of computer processors.<br />

AMDisthesecond‐largestglobalsupplierofconsumercomputerprocessors,after<br />

Intel. AMD was founded in 1969 with a reverse‐engineered clone of the popular<br />

Intel8080microprocessor.Sincethen,AMD’sprocessorshavegrowninpopularity.<br />

AMD’s recent developments have mainly been oriented towards the mobilecomputing<br />

market. AMD’s Turionprocessors have been especially popular in the<br />

mobile‐computingmarket.In2006,AMDacquiredATI,thesecondlargestgraphics<br />

processorcompanyinthehopesofunitingtheGPUandCPUintoonechip.AMDisa<br />

significantcompetitorinthemobile‐processingmarket,andcontinuestogrow.<br />

27

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