November 2018 Digital Issue

SOMETHING’S FISHY A&W’s wild-caught cod burger and wrap (left); Ned Bell’s Dungeness crab tacos
“About 99 per cent of farmed shrimp,
globally, are not produced securely,”
says Warren Douglas of Berezan Shrimp
Company. “The global industry is too
unregulated. We don’t focus on the
negative, though — our shrimp is grown
indoors. We control the water, nutrition
and hygiene. The result is a weekly production
of organic, biosecure and fully traceable
shrimp.”
Some of Berezan Shrimp Company’s
customers include Fairmont Hotels, Urban
Fare and several local, independent seafood
retailers, proving you don’t always have to
go high-end to find sustainable and innovative
Canadian seafood options.
This past summer, A&W Canada featured
a Wild-Caught Cod Burger ($5.99)
and Wild-Caught Cod Wrap ($2.99) on its
menu as a seasonal item. The cod used was
sustainably sourced and certified by the
Marine Stewardship Council (MSC), deep
fried and topped with coleslaw and tartar
sauce. Susan Senecal, president and Chief
Executive Officer of A&W Canada says
the customer response to the sustainableseafood
menu items was amazing.
“We’re proud of the high standards
we’ve set for sourcing simple, great-tasting
ingredients that are produced with care
for both our guests and the environment,”
Senecal says. “We looked for a sustainableseafood
program that incorporated equally
high standards so we can tell our guests,
with confidence, that our fish products
support healthy oceans.”
A&W is now the second fast-casual
chain in Canada to promote the fact that
its fish products are both sustainably
sourced and certified by the MSC. Senecal
says the company’s environmental policy is
among the most progressive in the country.
“A&W is on a journey to reduce its environmental
impact,” Senecal explains. “This
year, we marked World Oceans Day with
Small Bites,
BIG Presentation!
Hot and delicious, Tomlinson’s new pre-seasoned mini cast iron
pieces offer rustic simplicity and an appealing presentation. In a
variety of sizes and shapes, cast iron adds unique fl air and the right
complement to your cuisine and atmosphere.
216-587-3400 • www.tomlinsonind.com
World Class, Worldwide
20 FOODSERVICE AND HOSPITALITY NOVEMBER 2018 FOODSERVICEANDHOSPITALITY.COM