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Magazine - TOBACCO Theater

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A DIRECTOR’S<br />

WEEK<br />

Erik van Wilsum, owner and director<br />

of the <strong>TOBACCO</strong> Theatre Amsterdam,<br />

takes us along in his (hobby)<br />

week. Since 12 years Erik van Wilsum<br />

is the owner of the building in which<br />

his own <strong>TOBACCO</strong> Theatre is located.<br />

An industrial location located in<br />

the cultural street of Amsterdam: the<br />

Nes. A theatre with its own way: we<br />

subsidize our own performances and<br />

make commercial parties the actual<br />

subsidy tap of our theatre.<br />

Monday 2 December 2019<br />

Today, together with the cultural<br />

team, the annual plan for 2020 is on<br />

the programme. This means how<br />

much budget do we expect to have<br />

at our disposal and what are we<br />

aiming for this year? Last year we hosted<br />

a great festival in the summer.<br />

In the summer, most theatres are<br />

closed and the commercial activities<br />

are at a standstill. We organized<br />

a 10-day photo festival under the<br />

name of <strong>TOBACCO</strong> PLAYGROUND.<br />

An event that eventually cost over<br />

€ 30.000,00. Do we want to focus<br />

again on such a big event or are we<br />

going to program more small shows?<br />

We are now doing an average of 55<br />

cultural events per year and we want<br />

to bring that to 90. Or are we going<br />

for a special festival in the summer...?<br />

The presentation of the Golden<br />

Genesius Medal to Marjolijn Touw<br />

was in the afternoon. A big theatre<br />

prize that was organized at our<br />

venue. The organization had never<br />

seen such a good team in all those<br />

years that they organize this award<br />

ceremony. Of course we are very<br />

proud of this achievement.<br />

During the afternoon I am visiting my<br />

younger son’s school for the introduction<br />

to his profile choice in the<br />

evening.<br />

Tuesday December 3rd<br />

Today my wife returns from 3 weeks<br />

visiting family in Australia. My alarm<br />

clock set at 4.40 am and I picked her<br />

up from Schiphol Airport. We had<br />

a nice chat together in the morning<br />

and also spoke about our male cave<br />

without any embarrassment (we have<br />

3 sons) the last three weeks. In the<br />

afternoon we went to Amsterdam to<br />

<strong>TOBACCO</strong> theatre for a brainstorm<br />

for the next edition of EdelWise in<br />

het Sieraad. Since 4 months this<br />

famous Friday afternoon / night drink<br />

I organize under the name of De<br />

Artistes Events (www.deartiesten.nl)<br />

together with my cultural team. We<br />

expect a good December edition<br />

with at least 350 dinner guests and<br />

1500 party guests. What are we<br />

going to do as acts, how are we<br />

going to dress it up and who can we<br />

approach to do non-standard acts?<br />

Every month a mighty nice puzzle to<br />

surprise the guests again and again<br />

with crazy, bizarre acts next to our<br />

permanent team of fantastic DJ’s<br />

spinning from 18.00 to 03.00.<br />

4

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