nationalbetaboardreportsummer2019
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Planning<br />
1. 3.<br />
2.<br />
THE BREAK DOWN<br />
Each team member broke their<br />
states into convention and<br />
nonconvention states. Then we<br />
dissected them into the following areas:<br />
a. Demographics-total members<br />
reactivated and new, make-up of the<br />
state (population, rural vs. urban<br />
areas, educational initiatives in the<br />
state, poverty vs. affluent)<br />
b. Growth from 2016-17 and 2017-18<br />
within the state.<br />
c. Set goals for FY'19 for the state<br />
using data<br />
WORK IN ACTION<br />
After the Break Down phase, as a team<br />
we looked at setting a plan in motion<br />
to reach our goal. The next phase<br />
included:<br />
a. Action plan- plans to travel to the<br />
area, set target area and schools to<br />
visit, acquire contact information,<br />
market to areas (FACEBOOK) prior to<br />
arrival in area.<br />
b. Accountability measurement of<br />
growth per month per state.<br />
c. Communication–Sending new<br />
school information to State Sponsors<br />
and Elects, Board Members, and<br />
Convention department.<br />
IS IT WORKING<br />
We will assess our results by looking at<br />
the following:<br />
a. Time Management and Resources–<br />
what areas do we need to spend<br />
additional time in, reaching out to<br />
contacts meet during travel who have<br />
not chartered.<br />
b. Benchmarks– 6 months January to<br />
reset or tweak goal for the remainder<br />
of the year.<br />
c. Update state resource notebooks<br />
monthly (kept in Sales department<br />
central location.<br />
*Steps 1 & 2 are complete! Step 3 is in process*<br />
72.