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46 / TREND / E-commerce<br />

TREND / 47<br />

Jeroen van Loon<br />

Zimbabwe. In Zambia, for example, Yalelo has 75 cages in Lake<br />

Kariba that are each the size of a large public swimming pool.<br />

The company employs over 650 people, sold 9,000 tonnes of<br />

tilapia last year and plans to sell 15,500 tonnes this year, which<br />

makes it the largest aquaculture production business in Africa.<br />

“Responsible aquaculture can be one of the most environmentally<br />

sustainable forms of meat production, and it’s the<br />

only realistic solution to meet the demand for fish in growing<br />

African economies,” says Adam Taylor, CEO of FirstWave<br />

Group (Yalelo’s parent company). “For each kilo of meat, fish<br />

eat one quarter less feed than poultry and produce half as<br />

much carbon dioxide. Compared to beef, fish need only 20<br />

percent of the feed and produce 95 percent less carbon dioxide.<br />

This makes fish more affordable and more sustainable.”<br />

Cage culture farmers are also assured of a growing<br />

demand for fish in Africa, which is driven by population and<br />

income growth, and an increasing appreciation of health<br />

benefits of fish consumption. Fish is a good source of protein,<br />

which helps to maintain muscle; a rich source of vitamins and<br />

minerals (vitamin B12, vitamin D, iodine and zinc) that are<br />

necessary to maintain healthy skin, hair and nails; and it<br />

contains lots of omega-3 fatty acids, which are essential for<br />

the development of the brain and eyes.<br />

TOO GOOD TO BE TRUE?<br />

Despite all of this, cage culture isn’t the silver bullet that<br />

some imagine it to be. Starting a company comes with numerous<br />

challenges. For instance, it’s capital-intensive because cages,<br />

fish fingerlings and fish feed need to be procured upfront; the<br />

last being expensive in most African countries due to a lack of<br />

local millers producing high-quality and affordable fish feed.<br />

Furthermore, some experts are critical of cage culture because<br />

“Responsible aquaculture<br />

can be one of the most<br />

environmentally sustainable<br />

forms of meat production”<br />

The largest cage culture<br />

players in Sub-Saharan Africa<br />

- in terms of sales per month -<br />

• YALELO (Zambia): 1,100 tonnes<br />

• LAKE HARVEST (Zimbabwe, Zambia & Uganda):<br />

550 tonnes in total<br />

• TROPO FARMS (Ghana): 550 tonnes<br />

• VICTORY FARMS (Kenya): 250 tonnes<br />

• IG INVEST (Uganda): 200 tonnes<br />

• TRITON AQUACULTURE (Ghana): 150 tonnes<br />

some companies can chase greater income at the expense of a<br />

more sustainable approach. Overcrowded cages, for example,<br />

can lead to high mortality rates, disease, and parasite infestations.<br />

And contaminants from aqua farms, such as fish excrement;<br />

uneaten, chemical-laden food; and swarms of parasites<br />

might spread to the surrounding water.<br />

To avoid these problems, Rehmann located his farm in a<br />

deep part of Lake Victoria with enough volume to absorb the<br />

fish faeces, and with strong enough currents to flush fresh<br />

water through the cages, maintaining a healthy environment<br />

for the fish. He makes sure not to put too many fish in one<br />

cage and adheres to the lake’s ecosystem by producing Nile<br />

tilapia, which was already introduced in Lake Victoria in the<br />

1950s. “As we use high-quality feed and environmental best<br />

practices, we’re actually seeing an increase in wild fish nearby<br />

and a species of endangered tilapia is being successfully reintroduced<br />

in the waters around our farm,” adds Rehmann.<br />

Government recognition is usually a good barometer of<br />

the feasibility of new methods, and cage culture is already<br />

attracting such attention. Having launched numerous policies<br />

in favour of the emerging cage culture sector, African governments<br />

are now recognising cage culture’s potential. In Kenya,<br />

for example, the local government has invested US$10,000 in a<br />

cage culture project at Chinga Dam. In Ghana, the government<br />

hands out grants to local people to start cage farms. As<br />

a result, around six commercial companies and dozens of<br />

individual entrepreneurs are now using this farming method at<br />

Ghana’s Lake Volta, the largest artificial reservoir in the<br />

world. And the cage system now accounts for 97 percent of<br />

the total fish production in Ghana.<br />

THINK GLOBALLY, ACT LOCALLY<br />

Although the cage culture industry in Kenya is still nascent,<br />

several successful local players have already emerged, such as<br />

Lake View Fisheries (just off Mfangano Island), which Dr<br />

Gilbert Mbeo and his sister Michelle founded. “We grew up<br />

surrounded by a thriving capture fishery, but due to overfishing,<br />

Lake Victoria became less productive, factories closed, people<br />

lost their jobs and malnutrition and poverty became rife,” says<br />

Dr Mbeo. Nowadays, Lake View Fisheries produces 200 tonnes<br />

of fish annually and plans to scale up its operations, employing<br />

hundreds of Kenyans and making thousands of tonnes of<br />

locally produced fish protein available to all Kenyans at an<br />

affordable price.<br />

Taylor – of FirstWave Group – solved the shortage of<br />

affordable, high-quality fish feed by constructing (in partnership<br />

with Danish fish feed company Aller Aqua) Sub-Saharan<br />

Africa’s largest fish feed factory in Zambia. “As fish feed represents<br />

over 50 percent of the costs of operating a fish farm,<br />

it’s very important to have a reliable source of high-quality<br />

affordable fish feed,” says Taylor, who also exports the feed to<br />

Kenya and Uganda, and recently opened his first depot in<br />

Kampala. Yalelo, which sells 70 percent of its fish through 50<br />

Yalelo retail shops throughout Zambia, recently started to export<br />

fish to Democratic Republic of the Congo and intends to<br />

export to several other African countries before the year’s end.<br />

According to Taylor, producing fish locally has countless<br />

benefits above not importing fish from Asia, such as job<br />

creation in low-income areas, a reduction of the carbon footprint,<br />

verifiable quality standards, economic improvement and<br />

improved food security. Rehmann is also optimistic about cage<br />

culture in Sub-Saharan Africa, and he predicts a bright future<br />

for the industry. “We can bring thousands of people into this<br />

industry,” he says. “Cage fish farming could create food selfsufficiency<br />

for Kenya and Uganda in the foreseeable future;<br />

this is how we are going to feed the people.”<br />

8.9<br />

The average annual per capita fish<br />

consumption in Sub-Saharan Africa is 8.9 kg,<br />

compared to a world average of 18.9 kg<br />

21<br />

Sub-Saharan Africa experienced an<br />

average annual growth rate in aquaculture<br />

production of 21% during the last decade<br />

25-50<br />

Most countries in Sub-Saharan Africa<br />

experienced a growth in fish consumption<br />

from around 25–50% between 2007 and 2015<br />

84<br />

Aquaculture production in Sub-Saharan<br />

Africa in 2025 is projected to be one million<br />

tonnes, an increase of 84%<br />

Jeroen van Loon

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