THE10 MOSTCREATIVESHEPRENEURST O W A T C H I N 2 0 1 9Meena SrinivasanA Pioneer in Building Virtual Team ModelMeena SrinivasanCo-founder & CEO14| October 2019 |
“Rather than focusingon overnightsuccess, focus onsteady andsustained growth.Keep doing smalldaily improvementsand soon you will beon top of the summit“For many, ‘Entrepreneurship is a Choice’, but for her,it was ‘Entrepreneurship by Chance’. Today she isone of the most sought after specialists in theemerging world of Social Media. As life and businessevolve, some tough choices and decisions are part andparcel of every entrepreneur’s journey. And if you arewomen, your list of priorities is always in a shuffle mode.As Meena Srinivasan, the Co-founder & CEO of ScionSocial puts it, “As women, to wear many hats, with family& professional commitments that need our attention, sobalancing priorities is the key to harmony. So, Dream BIG,Play BIG & Win BIG.”Her Enriching JourneyWith a Bachelor in Information Technology from C.I.TCoimbatore and an MBA from London School of Business& Finance, Meena has a fine blend of technical expertisecombined with management experience, in both theCorporate & Business sector.“In my role as CEO, each day is exciting and challengingat the same time while working with our global clients,”says Meena. Her role involves business networking andbuilding key client relationships. She believes that buildingkey leaders and empowering them to shape the company,ultimately took her and the company to new heights.Meena has participated in several industry forums acrossthe globe. And, also recognized by CMO Asia Council asone of the ‘Top 50 professionals in Social Media 2016’ inIndia; Meena was also awarded as the ‘Woman SuperAchiever Award for Excellence in Digital & Social Media2018’ at World HRD Congress event at Singapore.Passionate about giving the “gift of education” to underprivilegedchildren, Meena actively supports the BuildingBlocks schools in Bangalore and serves as a Board Memberof the BNI Foundation. She loves reading inspirationalbooks, traveling with her family, and exploring newcultures.Meena’s Giant Leap ForwardHaving lived and worked in the US in the IT & Userexperience areas for a decade, her family’s relocation toIndia gave a kick start for this amazing journey ofentrepreneurship. Combining India’s talented youth withher passion for building high-performance teams thatdeliver world-class results, Meena Co-founded ScionSocial. Over the past seven years, the company hasexpanded its footprint globally to have operations in India,the US, and now expanding Singapore where she currentlylives.Meena is pioneering the virtual team model of Social MediaSpecialists who work from multiple locations in Bengaluru,Mumbai, Pune, Chennai, and other global locations. As awoman, she understands the need for flexibility at workpowered by technology. And, thus her team has severalwork-from-home moms who do a phenomenal job for theirclients worldwide. It’s not a part-time opportunity, it’s afull-time professional career. Further, she said, “For me,growing this team of virtual professionals is veryrewarding.”Scion Social’s, its latest offering is TELESCOPE – acustom-crafted Digital Marketing strategy that provides a|October 2019| 15