Jeweller - March 2020

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Buying Groups Report
Independent Jewellers Collective
with Joshua Zarb, Chief Executive Officer
Est. 2020 | 4 BOARD MEMBERS
0448 416 070 • WWW.JEWELLERSCOLLECTIVE.COM
Founded
January 2020
Objective
40+ Members in first year
What are the prerequisites for joining?
The Independent Jewellers Collective (IJC)
is currently partnering with Australia’s
finest proactive jewellers. With no sign-up
fees or lock-in contracts, we are welcoming
partners with the highest ethical standards
and professional integrity Australia wide.
All applicants are required to satisfy
a standard credit application, and provide
store imagery and a high-resolution
business logo.
them on creative and strategic marketing
plans. We aim to help our partners identify
who their target customer really is, and
guide them in refining their marketing
message and product mix to ensure
they’re in business for decades to come.
We will refocus our partners on their
point of difference, and strategically
elevate their brand.
What will be the basis of your B2B and
internal technology?
expertise of our supplier partners.
Everyone needs sell-through, and between
our own B2B offering and our hands-on
approach to member support, we aim to
provide as much education to both our
retail and supplier partners to drive sales.
This is the best support we can offer the
industry as a whole.
How will your buying group focus on
training and education?
What are the benefits of joining?
We empower independent retailers to
engage with their customers in unique and
innovative ways, partnering with specialists
in different fields to bring them the most
up-to-date expertise and assistance.
We also offer a hands-on approach – all
IJC partners receive structured annual
visits from our management team to assist
them with key areas of modern retailing, as
well as ongoing training and development
throughout the year. Retailers can refer
to our website for a full list of benefits.
What unique benefits are offered?
We have a simple business model that
rewards our partners every time they utilise
our network of preferred suppliers, to use
on our exclusive IJC Vault of retail services.
IJC partners also gain access to our
bespoke communications dashboard and
Ezi-Billing portal that links directly with
MYOB and Xero. We offer tailored marketing
solutions specific to each partner’s
demographic and store fit out.
Our partners have access to extensive
hands-on staff and management training
as well as an online training portal not
offered elsewhere within the industry. Our
IJC directors all have extensive experience
in member service organisations.
What will your B2C marketing
plans involve?
Nobody knows their customer better than
our partners, so we will work together with
The IJC management team has years of
experience in developing and administering
all aspects of digital strategy and marketing
best practices. We have an added advantage
in that our chief technology officer is a
first-class programmer, so we can integrate
our offering with third-party platforms and
develop our own infrastructure in-house
as well.
We have custom built our Ezi-Billing
Platform, which has an integrated B2B
Dashboard for all internal communications
and resources. It also includes a B2B Order
Platform for our supplier partners which
has the ability to suggest open-to-buys by
category, to plan spending effectively. We
are very strong in technology at IJC.
What other kind of promotional support
will you offer members?
We want to help our partners attract the
right customers with simple, consistent,
modern styling and messaging that truly
connects with their target customer.
We will be moving away from the old
fashioned one-size-fits-all approach of
a standardised printed posters, banners
and tickets package, and will be polishing
the look of stores by introducing modern
signage and merchandising systems.
How will you support local jewellery
manufacturers?
IJC will work alongside many local jewellery
manufacturers and supplier partners and
will not purchase and hold any items of
stock. Instead, we will exclusively rely on the
IJC
Top 3
Advantages
• One-onone
advice,
education
and support,
including
business
assessments
• Custom-built
integrated
billing facility
and support
platform
• Passionate
management
team with
extensive
industry
experience
Training and education is at the core of IJC.
Our model ensures that all partners are
creating reserves to use specifically
on training or services to better their
business overall.
All IJC partners will receive a
comprehensive Business Performance
Checklist that will offer them scores
and feedback on every key performance
indicator. As part of their membership, they
will also receive a subscription to a complete
sales, management and personal wellbeing
package from one of our IJC Vault partners.
We will host several training events
throughout the year, including state-based
training, to allow key staff and managers to
attend sessions in a cost-effective manner.
Our training plan will also include
international education and networking
trips. We believe our smaller group size,
strong training and development focus,
and one-on-one assistance are some of
the biggest drawcards for IJC.
What is the cost of membership?
Our membership fee is only $79 per month.
This fee contributes to our extensive
marketing and operational support.
We give back to our partners by providing
them rebates to utilise on our extensive
menu of business services, typically
providing them several thousands of dollars
annually to directly assist them to grow
sales or reduce costs.
44 | March 2020