01940_Spring_2020 V3--web

SPRING 2020 | 15
a therapist, a sensei. I'm a lot of different
things. There is a rule for couples: You
can't throw her stuff out and she can't
throw your stuff out. You have to pick
your battles."
Her closet is organized by colors, and
clothes in her bureau are rolled rather
than folded.
Simplify With Eileen was a
success from the start. "I hit at the
right time. TLC and HGTV had
shows like "Hoarders," "Clean Sweep"
and "Mission: Organization" and
that brought a real awareness that
people needed help in this area." Her
social media presence and speaking
engagements at libraries, senior centers
and business events also helped her
brand grow.
Her organizing skills include
developing effective systems and
repeatable processes to maximize time,
function and efficiency.
Reed, a 1978 Marblehead High
grad, said she and clients start with a
complimentary phone exchange and
house walk-through that explores goals
and sizes up the project. The house
walk-through determines what will and
SIMPLIFY, page 17
Above, Eileen Reed folds her
shirts using a rolling method,
which saves space and makes
clothes easy to find.
Right, Reed's closet is organized
by color to reduce the time
it takes to locate a specific
clothing item.
Once
you have
success,
you'll want
to keep
going.
— Eileen Reed
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