Brochure Coil Coatings - BASF Coatings

Coil Coatings 

Solutions made by BASF 

Industrial Coatings Solutions

2 3 

Contents 

3 

BASF 

The Chemical Company 

4 – 5 

BASF Coatings 

Solutions which help our customers shine 

6 –7 

Substrates 

Form, function and variety 

8 – 9 

Paint technologies 

Reliable benefits 

10 –11 

Coil coating 

Non-stop coating 

12 –13 

COILTEC ® primer 

Underlying efficiency 

14 –15 

BASF topcoats 

The first impression counts 

16 –17 

Coil coatings for white goods 

Household harmony 

18 –19 

BASF coil coatings – special products 

Customised performance 

20 – 21 

Systematic variety 

Features and application options for coil coatings by BASF 

22 – 23 

Our service concept 

Offer more – achieve more 

Imprint 

Publisher: 

BASF Coatings GmbH | Postfach 6123 | 48136 Münster | Germany 

Tel.: +49 2501 14 0 | Fax: +49 2501 14 3373 | Internet: www.basf-coatings.com | E-Mail: CoilCoatingEU@basf.com 

Editor: Anne Heimes-Scheller | BASF Coatings GmbH | Münster 

Project management: Klaus Dartmann 

Concept and layout: Corporate Werbeagentur GmbH 

BASF 

The Chemical Company 

Your reliable partner 

BASF is the world’s leading chemical 

company. We offer high-quality 

products and intelligent solutions for 

almost all industries and sectors – 

from chemicals, plastics and performance 

products to plant protection 

chemicals, and on to oil and gas. 

As your partner, we help your company 

to achieve success – reliably, 

sustainably and innovatively. 

Shared goals 

Our products, services and ideas 

enable us to help in the search for 

answers to global challenges such 

as climate protection, energy 

efficiency, food supply and mobility. 

At the same time, we aim to grow 

profitably together with our customers, 

business partners and workforce 

and thus consistently increase the 

value of our company – economically 

and ecologically. 

Shared future 

We develop new technologies and 

use them to open up additional 

market opportunities and to meet 

our responsibilities to society and 

the environment. Our ideas, work 

and commitment therefore represent 

a major contribution to a liveable 

future – for ourselves and for coming 

generations.

4 5 

BASF Coatings 

Solutions which help our customers shine 

BASF Coatings develops, manufactures and markets a high-quality range of innovative automotive OEM coatings, 

automotive refinish products, industrial coatings and decorative paints. As part of the BASF Group, we are excellently 

positioned in all the sectors in which we operate and are among the leading companies globally within the coatings 

industry. We offer intelligent solutions for complex challenges – and more: we use our passion and commitment to 

ensure that our customers and partners achieve excellent market positions with their products and services. 

High-performance 

industrial coatings 

Whether in the form of pre- or post- 

coatings, our industrial coatings 

give surfaces protection, colour 

and gloss. We go ahead in our work 

to make these coatings even more 

effective and attractive – using 

innovations which represent a global 

benchmark for quality and ecoefficiency. 

Steel and aluminium coils are 

coated with our pre-coatings 

before being processed further. 

They are used particularly in the 

construction, appliance and 

automotive industries. 

Our post-coatings are used for a 

very wide range of industrial 

applications – coatings for the 

appliance industry, corrosion 

protection in shipbuilding and on 

land and wind turbine coatings 

are just a few examples. 

Superior coil coatings 

Coil-coated sheet metal is tough, 

easy to process and highly versatile 

in its applications. For this reason 

these materials are in high demand, 

particularly in the construction 

industry, for example for façade and 

roof elements made of steel or 

aluminium. Coil-coated metal is also 

indispensable for the manufacture of 

household products such as lights 

and white and brown goods. 

Our coating products are not only 

used for the optimum surface 

protection they offer. The colours 

and special effects made possible 

by BASF Coatings products also 

enable architects to create new 

impacts repeatedly: building colours 

matching the company logo, metallic 

effects for spectacular architecture 

and reflective colour pigments 

which keep metal roofs cool, even 

in summer. 

Know-how and service 

especially for the 

construction industry 

BASF’s Construction Network Team 

(CNT) brings together the company’s 

comprehensive expertise in the 

construction sector in a unique way. 

To ensure a sustainable increase in 

the value of building projects, our 

coil coating experts collaborate with 

BASF R&D, sales and management 

specialists on individual product and 

service solutions along the entire 

value-added chain within the 

construction industry. 

In the Construction Network Team, 

all the staff from the various 

divisions of the BASF Group work 

closely together – with the interests 

of the respective customers as their 

constant focus. The synergy effects 

arising from this pooling of expertise 

and market knowledge emphasise 

the BASF Coatings philosophy: 

offering customers genuine added 

value in efficient and productive 

partnerships.

6 7 

Substrates 

Form, function and variety 

It doesn’t matter whether it’s for washing machine housings, a roof covering or a façade element. Flat rolled metal 

from a steel or aluminium mill is the basis of countless industrially manufactured products. More than 20 million 

tonnes of steel are coated annually around the world using the coil coating process. Additionally 2 million tonnes or 

so of aluminium and other substrates are coated. The later application is a key factor in determining which material 

is processed in which form. 

Choice of substrate 

Which substrate is the right one for 

a particular application is decided on 

the basis of various criteria. The 

further machining stages, for example, 

the coated metal has to undergo, 

have to be taken into account when 

selecting the substrate. Roll forming, 

bending and deep-drawing each 

require a particular material strength 

and grade. The coated product’s 

field of use – whether indoors or 

outdoors, as a structural element or 

in a transport operation – also plays 

a key role in selecting the substrate. 

Steel – strong, durable, 

universally usable 

Steel boasts a long service life, 

universal applicability and good 

recycling properties. The material 

properties can be adapted to a wide 

range of applications by means of 

alloys or thermal and mechanical 

treatment. Cold rolled steel offers 

the following fundamental options 

for further processing: 

Sheet steel which is not further 

treated is mainly used indoors – 

i.e. for products which are rarely 

exposed to aggressive influences 

and are thus less at risk of 

corrosion, such as lights. 

Refined sheet steel is either 

hot-dip galvanised or electrogalvanised 

(using zinc, magnesium, 

aluminium or an alloy of these) 

and is the most frequently used 

substrate in coil coating. The 

resulting products, such as façade 

and roof elements, withstand 

outdoor climatic exposure very 

well – and meet extremely 

stringent specifications in terms 

of weather and corrosion resistance 

and service life. 

Aluminium – light, versatile 

and flexible 

Aluminium is comparable to steel in 

many regards – for example, with 

reference to its durability, its varied 

applications and its recyclability. 

Although it may not be as strong as 

steel, it is two-thirds lighter. Aluminium 

is therefore often used in aviation 

and other transport applications, 

and it is also very popular with 

architects. The selection of special 

alloys allows the mechanical 

properties of aluminium – for instance, 

hardness and deep-drawability – to 

be specifically adapted to the desired 

product features.

8 9 

Paint technologies 

Reliable benefits 

Different paint technologies are used in the coil coating process. Which one is selected depends on the downstream 

processes and on the properties required later in the end product. The coating for façade elements, for instance, should 

be especially durable and weather-resistant. Washing machine housings, on the other hand, require a surface which will 

reliably protect the machines against detergents throughout their lifetime. In most cases, the paints used contain polyester 

binders. When more specialised or particularly challenging requirements are to be met, polyurethane, PVC and PVDF 

binders are used. 

Cost-effective solutions: 

Polyester coatings 

On the one hand, paints manufactured 

on the basis of polyester binders can 

be resilient – which is ideal for moulding 

processes. On the other hand, they 

can be formulated such that they are 

very hard and tough. Thanks to their 

balance of surface properties, such as 

resilience and scratch resistance, and 

their high cost effectiveness, polyester 

coatings are the material of choice 

for a wide range of applications in the 

construction industry. 

High-quality all-rounders: 

Polyurethane (PU) 

coatings 

PU coatings are particularly effective 

paint systems in which polyurethane 

or polyester resins are used and 

cross-linked with isocyanates. Compared 

with polyester coatings, this 

approach improves important material 

properties such as durability, adhesion 

and resilience. However, these benefits 

also entail higher material costs. Due 

to their excellent surface properties, 

PU coatings are outstandingly suitable 

for household appliances, but also for 

textured surfaces, such as on roller 

shutters, gutters and façades. 

Extremely resistant: 

Plastisols 

Coatings based on PVC dispersions 

are extremely resistant and durable. 

Whereas polyester and PU coatings 

have film thicknesses of between 

15 and 30 µm, PVC coatings with their 

greater film thicknesses of 150 to 

200 µm offer very good protection 

even in an aggressive industrial 

atmosphere – and furthermore feature 

outstanding surface properties and 

extremely high flexibility. New developments 

with optimised UV resistance 

show greater resistance still, even 

under exposure to extreme weather 

conditions. Plastisols have been used 

for decades as standard in the 

construction industry on steel wall, 

roof and façade elements. 

Extremely durable: PVDF 

It is over 30 years ago that coatings 

based on polyvinylidene fluoride 

resins were launched. They offer the 

highest resistance to sunlight and UV 

light as well as the best resistance to 

other weather influences. They also 

feature excellent formability and corrosion 

resistance, so PVDF coatings 

are used as high-end products in 

demanding architectural applications.

10 11 



The coil coating process offers a variety of benefits over unit coating. It is carried out as a continuous process, 

enabling production to run without interruption. This results, for example, in lower material input for cleaning, 

pretreatment and paint application – which not only saves costs, but is also good for the environment. 

The non-stop, uniform coil coating process also delivers visually perfect surfaces of consistently high quality. 

The classic coil coating process 

Entry accumulator 

Topcoat 

(1) Degreasing, 

rinsing, pretreatment 

Primer 

Pretreatment 

Zinc 

Metal 

(2) Primer application 

(3) Topcoat application 

(4) Curing oven 

Curing oven 

Greater efficiency 

for The high-end classic coil quality coating process 

The Irrespective waterborne of whether BASF pretreatment it is being used primer for steel also or offers 

new, aluminium, more efficient the coil coating application process options is essentially for 2-coat the lines. 

Since same. the The optimised continuously pretreatment moving metal unit for band the (line pretreatment 

primer speed 30–180 enables m/min) pretreatment is cleaned and and priming pretreated to be carried (1), 

out coated in a (2 single and 3), stage, cured the in line an capacity oven (4), freed cooled up with in this the way 

can aid of be air used or water directly (5) for and another recoiled coat (7). – without the coil 

(6) Lamination 

(5) Cooling 

Cooling 

Exit accumulator 

accumulator 

being The preparatory coated having steps to (1) be consist passed of through cleaning, the degreas- line twice 

as ing previously. and chemically pretreating the metal. Various 

These coats are options, applied which in succession, substantially depending reduce the on production the later 

costs use of for the high-end coated sheet: products, on the include, front these for instance, are the primer 

the (2) and application topcoat of (3), a and clear on that the provides reverse a the backcoat, product which with 

additional can be applied surface at the properties. same time as the primer or topcoat. 

After each coating step the paint film is cured in the oven 

(4). Dwell time in the oven is 15-45 seconds. This twosided 

coating offers the optimum corrosion protection. 

A protective film (6) can also be applied, if required, at the 

end of the coating process. 

(7) Recoiler

10 11 







Entry Entry accumulator accumulator 

The 1-coat classic line for coil shortened coating process working process 

Degreasing, (1) Degreasing, rinsing, 

pretreatment rinsing, pretreatment primer application 

Topcoat 

Topcoat 

Waterborne pretreatment primer 

Primer 

Pretreatment Zinc 

Zinc Metal 

Metal 


Topcoat application 

(3) Topcoat application 


for Alternative high-end for quality 1-coat systems 

The In order waterborne to satisfy BASF current pretreatment market requirements, primer also BASF offers 

new, Coatings more has efficient developed application a new options coil coating for 2-coat process lines. for 

Since an efficient the optimised 1-coat application. pretreatment The unit process for the is pretreatment 

based on 

primer the new enables waterborne pretreatment BASF pretreatment and priming primer to be carried used in 

out the pretreatment in a single stage, unit, the which line may capacity require freed slight up process in this way 

can modification. be used directly With the for new another product, coat pretreatment – without the and coil 

priming can be carried out in a single stage. The topcoat 

is then applied directly afterwards. The use of the new 

BASF pretreatment primer opens up completely new 

Curing oven applications for this line configuration, for example for 

products used outdoors where the production process 

Cooling 

in the past required a more complex 2-coat application 

line. The BASF pretreatment primer thus expands the 

application range of 1-coat lines which, in their conven- 

Curing oven 

Lamination 

Cooling 

Exit Exit accumulator 

being tional form, coated were having limited to be to passed the manufacture through the of products line twice 

as for previously. indoor use. The performance of this type of line can be 

These 

significantly 

options, 

increased 

which 

as 

substantially 

a result. Furthermore, 

reduce the 

the 

production 

new procosts 

cess offers 

for high-end 

numerous 

products, 

economic 

include, 

and environmental 

for instance, 

benefits: 

the higher application productivity of a clear by that cutting provides down the on process product with stages 

additional simplified surface line layout properties. 

reduced energy requirement 

lower emissions (VOC ~1% when using the waterborne 

pretreatment primer) 

coating without pretreatment – direct to metal 

Recoiler

10 11 







2-coat line with 

The additional classic product coil coating process 

Entry accumulator 

Degreasing, rinsing, 

pretreatment primer application 

(1) Degreasing, 

rinsing, pretreatment 

Basecoat application 


Topcoat 

(3) Topcoat 

Clear application 

application 

Clear 

Primer 

Basecoat Pretreatment 

Zinc 

Waterborne pretreatment primer 

Metal 

Zinc 

Metal 

Curing oven 


for high-end quality 

The waterborne BASF pretreatment primer also offers 

new, more efficient application options for 2-coat lines. 

Since the optimised pretreatment unit for the pretreatment 

primer enables pretreatment and priming to be carried 

out in a single stage, the line capacity freed up in this way 

can be used directly for another coat – without the coil 

Lamination 

Cooling 

Exit accumulator 

being coated having to be passed through the line twice 

as previously. 

These options, which substantially reduce the production 

costs for high-end products, include, for instance, 

the application of a clear that provides the product with 

additional surface properties. 

Recoiler

12 13 

COILTEC ® primer 

Underlying efficiency 

As the basis for almost every coating, the primer ensures optimum adhesion between the pretreated substrate 

and the topcoat. In addition, it plays a significant role in protecting products outdoors against corrosion – while at 

the same time having to deliver the best possible level of resilience for all subsequent processing stages. BASF’s 

COILTEC ® primers meet all these requirements to an exceptional degree and form the ideal basis particularly for 

outdoor applications in the construction industry. It is a fundamental requirement that the primer has to be compatible 

not only with the substrate, but also with the respective topcoat. Plastisol topcoats therefore require special 

primers. For all other topcoats, BASF’s chromate-free COILTEC ® TOP Universal primer offers the optimum basis 

for efficient coil coating. 

The answer to everything: 

COILTEC ® TOP Universal 

A multi-purpose genius which is the 

economic and environmental benchmark: 

COILTEC ® TOP Universal 

primer can be used on almost all 

substrates and in combination with 

almost all topcoats available on the 

market. It is an updated and further 

optimised version of the proven 

COILTEC ® Universal primer and 

offers an even better spreading rate 

and higher eco-efficiency. The 

significantly reduced solvent content 

also makes the chromate-free 

COILTEC ® TOP Universal primer even 

more environment-friendly. Its enhanced 

and more stable quality 

enables higher coating line speeds. 

The high-quality primer also offers 

further improved performance in 

the areas of flexibility, adhesion and 

corrosion protection. 

Genuine specialists: 

BASF special primers 

The BASF special primers are highquality 

solutions for special applications 

– for example, primers with 

special anti-corrosion properties, 

primers for creating textured surfaces 

as demanded for garage doors, for 

instance, or as a base on aluminium 

substrates. 

COILTEC ® A: 

Plastisol topcoats require special 

primers which ensure perfect 

adhesion to the substrate. BASF 

developed the acrylic COILTEC ® A 

primer for this purpose: it ensures 

optimum corrosion protection and 

supports all the typical properties 

of the PVC plastisols, such as high 

flexibility and the resulting excellent 

performance in stamping and 

moulding processes. 

COILTEC ® P CF Alu: 

The COILTEC ® P CF Alu primer, 

specially developed for use on 

aluminium substrates, offers 

particularly efficient performance 

for coatings and the required 

corrosion protection in combination 

with maximum flexibility. 

COILTEC ® U: 

The polyurethane-based 

COILTEC ® U primer offers the 

same universal application options 

as the COILTEC ® TOP Universal 

primer, but with even better performance 

than this – particularly 

with reference to flexibility, adhesion, 

wet adhesion and corrosion 

protection. 

41 µm 

12 µm 

26 µm 

18 µm 

4 µm 

The new 

waterborne primer: 

COILTEC ® Pre 

BASF’s newly developed 

COILTEC ® Pre waterborne pretreatment 

primer combines two 

functions in a single product: 

it enables pretreating and priming 

to be carried out in a single stage. 

COILTEC ® Pre consequently 

offers completely new application 

options for more efficient operation 

of coil coating lines.

14 15 



The specifications for the surface appearance of coil-coated objects are as varied as the products made from the 

coil-coated steel. It’s about more than just the colour: the topcoat is often also required to be glossy or matt, coloured, 

flexible, particularly UV-resistant – or to combine many different functions with each other. As a global player among 

coatings specialists, BASF Coatings offers its customers the complete range of these features, for example paint 

systems to meet almost every demand coupled with unparalleled expertise in the fields of colour and colour matching, 

pigments and special effects. 

Knowing what works: 

Colours and special 

The effects perfect from performance BASF 

for BASF every Coatings requirement: 

has a worldwide 

POLYCERAM ® Plus 

reputation for its coatings and paints 

– BASF’s and, as POLYCERAM our customer, you benefit 

fully from our comprehensive expertise 

and experience. 

As a partner to the automotive industry 

of many years’ standing, we 

have also developed extensive 

knowledge of the reproducibility 

of colours and are able to feed this 

knowledge into our collaboration 

with our partners in the coil coating 

industry. 

® Plus intelligent 

topcoat system offers fast, efficient 

and, above all, tailored products that 

particularly benefit the construction 

industry. That is because the product 

lines of the POLYCERAM ® Plus range 

are ideally suited to the varying regional 

climatic and weather influences 

and deliver outstanding performance in 

terms of UV and temperature resistance. 

Typical application fields therefore 

include façade cladding and roofing. 

What Using is carefully important formulated to us is not pigment only 

that pastes we and ourselves the appropriate stand out converters, with our 

wealth our paint of experts experience can and produce expertise, almost 

but any also conceivable that the colour same applies and gloss to our level. 

Other customers’ features, products too, such finished as UV with resistance, 

our paints. flexibility, texture and hardness 

are carefully matched and adjusted 

by selecting the appropriate converter 

and pigment paste – to reliably 

produce an optimum coating result. 

The POLYCERAM ® Plus topcoat 

family comprises eight product lines. 

Four UV classes as defined in European 

standard EN 10169 and the degree 

of flexibility of the coating were chosen 

as the criteria for positioning them 

within the new topcoat system. The 

result of this systematic approach is 

that the eight new POLYCERAM ® Plus 

topcoat lines seamlessly cover the 

entire specification range. 

Image courtesy of Stahl-Informations-Zentrum.

14 15 









Image courtesy of Tata Steel. 



Always Colours an and appropriate special 

solution effects from BASF 

BASF In addition Coatings to the has POLYCERAM a worldwide 


– and, as our customer, you benefit 










industry. 

What is important to us is not only 

that we ourselves stand out with our 

wealth of experience and expertise, 

but also that the same applies to our 

customers’ products finished with 

our paints. 

® Plus 

system we offer a large number of 

other outstanding topcoats for a very 

wide range of applications and special 

cases. We also invest continually in 

product development and optimisation 

– which always involves matching the 

properties and quality of the paints to 

the requirements of the coil coating 

industry and its customers. 

PLASTICERAM ® has been a proven 

performer for years for demanding 

outdoor applications in the construction 

industry and features especially 

high film thickness, flexibility 

and durability. 

FLUOROCERAM ® is a PVDF 

topcoat for outdoor applications 

in high-end quality.

14 15 









Image courtesy of Franz Ebner, Atelier Albert Wimmer ZT-GmbH. 


Colours and special 

effects from BASF 

BASF Coatings has a worldwide 


– and, as our customer, you benefit 










industry. 

What is important to us is not only 

that we ourselves stand out with our 

wealth of experience and expertise, 

but also that the same applies to our 

customers’ products finished with 

our paints.

16 17 

Coil coatings 

for white goods 

Household harmony 

Image courtesy of Robert Bosch Hausgeräte GmbH 

and Siemens Electrogeräte GmbH. 

Domestic appliances such as washing machines, driers, fridges, microwaves and dishwashers are 

still termed “white goods” even though they have long since been available in colours other than a 

neutral white. Today these appliances can be found in households in a wide variety of looks – from 

very elegant stainless steel to metallic effects and on to colourfully glossy or textured surfaces. 

Steel producers and appliance manufacturers use coil-coated sheets to manufacture this variety 

of surfaces economically. Especially to this end, BASF Coatings develops high-performance paint 

systems which combine modern designs, robust surfaces and efficient production. 

Attractive on the outside, 

functional on the inside 

As demands on the performance of 

household appliances have risen, 

so have the expectations on their 

surface coating. They are not only 

required to look perfect, they are also 

expected to retain their good looks 

in the long term – despite the varied 

stresses to which the appliances 

are exposed in day-to-day use: they 

have to withstand not only cleaners 

and detergents, but also “attacks” 

by ketchup, mustard, vinegar, herbs 

and spices, shoe polish and other 

common household substances. 

For this reason, the paint products 

from BASF Coatings for white goods 

are designed to cope with extreme 

stresses – and also permit economical 

application. 

All-rounders: 

BASF’s special products 

for white goods 

Polyester and PU compounds, which 

feature very good surface properties, 

are used as the basis for BASF’s 

paint products for white goods. 

FLEXTEC ® U is a chromate-free, 

PU-based primer for achieving 

textured or smooth surfaces and 

fully meets the special requirements 

for manufacturing household 

appliances. 

FLEXCERAM ® topcoats were 

specially developed for the 

household appliance industry: 

the topcoats feature a good 

balance of flexibility and scratch 

resistance. The PU product is 

also detergent-resistant. 

FLEXBACK ® U is a flexible, 

transparent backcoat especially 

for household appliances and 

effectively and reliably meets 

the requirements for coating the 

insides of appliances.

18 19 


BASF coil coatings 

– special products 

Customised performance 

The wide spectrum of products manufactured from steel or aluminium sheets requires extremely 

flexible coating solutions. We carry a range of high-performance special products for our customers’ 

sometimes very individual specification profiles: 

CLEARCERAM ® are clears which are used for a wide variety of applications to produce smooth or 

textured surfaces. 

COILBACK ® backcoats offer reliable protection against corrosion and functionality on those surface 

elements which are not in the foreground visually on the finished product. They ensure adhesion of 

foams which are used, for example, in the construction industry as insulation. They can also be used 

with a range of adhesives, for example for bonding insulating material to the reverse. The backcoats 

also help reduce tool wear in subsequent operations, such as profiling, stamping and deep-drawing. 

FLEXCERAM ® P is a topcoat specially designed for lighting. It has been formulated to be highly 

resilient, heat-resistant and glossy. It can be processed in both a 2-coat and a 1-coat (without primer) 

process. 

SPECCOAT ® is the name of BASF products for special requirements. They are used to coat packaging 

bands, brown goods, whiteboards and air-conditioning units. 

You name it, we make it 

For particular customer requirements 

we also offer absolutely customised 

coating solutions for one-off special 

cases, such as company façades 

with a high-gloss look. Innovation 

meetings and special development 

talks are held from which unique 

surfaces emerge that perfectly meet 

all the specifications of the task that 

was set.

20 21 

Systematic variety 

Features and application options 

for coil coatings by BASF 

Gloss 

Weathering resistance 

Corrosion resistance 

Adhesion 

Hardness 

Flexibility 

Properties: 

Others: 

Transport 

Packaging bands 

Whiteboards 

Brown goods 

Lights 

Blinds 

Decorative items 

Household appliances: 

Cookers 

Washing machines 

Fridges/freezers 

x 

xx 

x 

x 

xx 

xxx 

xx 

Doors 

Shelves 

* depending on application 

Outdoor construction 

applications: 

Roofs 

Façades 

Gates/garage doors 

Roller shutters 

Indoor applications: 

Ceiling panels 

Air-conditioning systems 

COILTEC ® 

COILTEC ® TOP 

x x x x x x x x 

x x x x x x x x 

x x x x x x x x x 

x x x x x 

POLYCERAM ® Plus P 

POLYCERAM ® (Plus) U 

PLASTICERAM ® TOP 

PLASTICERAM ® SUN 

x x x x x x 

x x x x 

x x x x x x x 

x x x x x 

x x x x 

x x x x x x 

x x 

x x x x x 

x x x x 

x x x x x x 

x x 

x 

x 

x x 

xx 

xxx 

xxx xxx xx xx xx x x x * 

x 

x 

xx 

x xx * 

xx xxx xx xx xx * 

x x xx 

xx xx 

xx xx x 

x 

xxx xxx xxx xxx xxx 

xx x x xx * 

xxx 

xxx 

x 

xx xxx xxx xx xxx 

xx * 

xxx 

xx xxx x * 

FLUOROCERAM ® 

FLEXTEC ® 

FLEXCERAM ® 

FLEXBACK ® 

COILBACK ® 

CLEARCERAM ® 

SPECCOAT ®

22 23 

Our service concept 

Offer more – achieve more 

We offer our customers far more than high-quality paint products. Additionally, BASF Coatings is far more than a 

paint manufacturer: as a genuine partner, we support you and your business with a wide range of services related 

to coatings and coating technology – leaving you free to concentrate on your core business as a coater. 

Our Paint Management concept extends from just-in-time supplies to a small-scale paint factory on the customer’s 

premises. We are also happy to share our know-how directly with our customers – in workshops, at conferences or 

in individual consultation. 

At your service: 

BASF Paint Management 

We have been assisting our customers 

to achieve lasting cost savings 

through the BASF Paint Management 

concept since the mid-1990s. On 

request, we handle transport, storage 

and scheduling of paint products 

right up to just-in-time supplies. We 

produce paints in exactly the right 

colour and viscosity and test the paint 

and film properties on the customer’s 

premises. We also take responsibility 

for the correct treatment or disposal 

of solvents and paint residues. Each 

individual service element of the 

modular Paint Management concept 

is precisely matched to your wishes 

and requirements – to ensure that you 

enjoy the greatest possible benefit. 

Your small-scale paint factory: 

PEVICOAT ® 

At the heart of the BASF Paint Management 

concept is PEVICOAT ® , the 

small-scale paint factory positioned 

near your coating line. The computerassisted 

mixing system can mix any 

colour and gloss level within a very 

short time – and supply the exact 

quantity of precisely reproduced material. 

This allows coaters to respond 

quickly and flexibly to the wishes of 

their customers or to technical 

necessities, while saving costs at the 

same time. 

Benefits of PEVICOAT ® at a glance: 

Better customer service thanks to 

shorter response times 

Accelerated production workflows 

Optimised production planning 

as a result of the ability to respond 

more flexibly to requests for 

changes 

Shorter downtimes for the coil 

coating line because paint resources 

and know-how are directly 

available on the line 

Reduced costs because there is no 

longer a requirement to hold stock 

and no minimum purchase quantities 

have to be met 

Less dependence on suppliers 

For customers: 

Individual workshops 

The introduction of new coating 

products or the integration of these 

products in a company’s operations 

often raises a number of queries on 

the customer’s part. BASF Coatings 

is happy to assist you and your staff 

with detailed information material and 

specialist presentations which are 

individually compiled in response to 

your queries and needs in the form of 

a customer workshop. 

By experts: 

Technical consultation 

BASF Coatings’ technicians are 

acknowledged experts in coating 

lines. On request they will gladly 

provide on site advice on issues such 

as line configuration, applications 

and line speed – and will also help 

with troubleshooting. They are happy 

to provide assistance to steel and 

aluminium producers installing a coil 

coating line for the first time or 

expanding an existing one. Our 

technicians will also draft individual 

solutions in joint innovation meetings 

and development talks with our 

customers. 

Worldwide: 

Always there for you 

If you would like to know more 

about BASF Coatings and its varied 

product range, please visit 

www.basf-coatings.com where you 

will find further details. If you are 

interested to receive more information 

in person about our services for 

you and your company, please contact 

us directly. E-mail or phone us – we 

look forward to talking with you. 

The BASF Coatings team

BASF Coatings GmbH 

Glasuritstraße 1 

48165 Münster 

Germany 

Tel.: +49 2501 14 0 

Fax: +49 2501 14 33 73 

E-Mail: CoilCoatingEUI@BASF.com 

BASF Coatings Limited 

Deeside, Flintshire CH5 2UA 

United Kingdom 

Tel.: +44 12 44 28 13 15 

Fax: +44 12 44 28 13 16 

E-Mail: CoilCoatingEUII@BASF.com 

BASF Coatings SA 

19004 Guadalajara, Spain 

Tel.: +34 949 20 90 00 

Fax: +34 949 20 91 16 

E-Mail: CoilCoatingES@BASF.com 

OOO BASF Wostok 

119017 Moscow, Russia 

Tel.: +74 95 231 7120 

Fax: +74 95 231 7124 

E-Mail: CoilCoatingRUS@BASF.com 

BASF Coatings (Pty) Limited 

Vanderbijlpark, South Africa 

Tel.: +27 16 889 7490 

Fax: +27 16 889 7493 

E-Mail: CoilCoatingRSA@BASF.com

Brochure Coil Coatings - BASF Coatings

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