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Waikato Business News August/September 2021

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

Waikato Business News has for a quarter of a century been the voice of the region’s business community, a business community with a very real commitment to innovation and an ethos of co-operation.

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WAIKATO BUSINESS NEWS <strong>August</strong>/<strong>September</strong> <strong>2021</strong><br />

3<br />

From zero to Xero this <strong>Waikato</strong>born<br />

virtual assistant and her<br />

creators are ready to help millions<br />

From page 1<br />

“Back then I didn’t have an<br />

active email or know how to<br />

use one, like I do now. I knew<br />

my kids were growing up and<br />

they were going to be doing<br />

stuff online and I wanted to<br />

be able to help them, so I<br />

had to go back into learning<br />

mode.<br />

“At Te Wānanga o<br />

Aotearoa, I met up with<br />

other tauira and we quickly<br />

became whānau. I was basically<br />

a sheep and I followed<br />

them. There were four of us<br />

that continued to Wintec.<br />

Without them, that journey<br />

would have been really hard.<br />

But as a whānau, we supported<br />

each other through our<br />

school mahi and our crazy<br />

home lives. I know for a fact<br />

I couldn’t have done it without<br />

them and I am so grateful<br />

to have journeyed together on<br />

the same waka.”<br />

At Wintec, her whānau<br />

found support through the<br />

Māori Achievement team<br />

and Blaine Rakena, officially<br />

Team Manager at<br />

Wintec Centre for Information<br />

Technology and unofficially<br />

referred to as “Uncle”<br />

by the group.<br />

“Elysia was one of our<br />

mana wāhine who, like many<br />

of our mature Māori students,<br />

wanted to provide a better life<br />

for her and her whānau and to<br />

change her course to be financially<br />

self-sufficient. Her<br />

tenacity, commitment and<br />

dedication showed continuously<br />

throughout her studies<br />

with us here at Wintec,” says<br />

Rakena.<br />

“I’m so proud of her and<br />

what she has done.”<br />

A turning point for Wanakore<br />

was landing an internship<br />

at Vexecute, a Māoriled<br />

company that developed<br />

Tania.ai a voice activated<br />

reporting assistant.<br />

In March <strong>2021</strong>, Wanakore<br />

graduated from Wintec with a<br />

Bachelor of Applied Information<br />

Technology and landed a<br />

job as Chief Customer Officer<br />

at Tania.ai.<br />

“I love taking on whatever<br />

I can and working to<br />

do things differently. There<br />

is always an opportunity to<br />

learn and everyone at Tania.<br />

ai brings something different<br />

to the table.<br />

“I enjoy learning and<br />

feeling accomplished. Study<br />

was tricky for me as there<br />

was a lot of reading, and<br />

programming math without<br />

The answer is<br />

finding what people<br />

are good at, so I try<br />

to match interns<br />

with areas they<br />

will excel in. If they<br />

land in an area that<br />

makes their heart<br />

sing – that’s the<br />

magic, and then we<br />

all get results… if<br />

they fail, then we<br />

fail.<br />

numbers….don’t get me<br />

started... I’m more of a<br />

hands-on learner, meaning, if<br />

you just show me, I will learn<br />

easier and faster.”<br />

Wanakore’s first task as an<br />

intern at Tania.ai was to build<br />

a skill for Alexa, Amazon’s<br />

voice-based AI-powered<br />

digital assistant app called<br />

‘Know your numbers’. Now,<br />

as Chief Customer Officer,<br />

she is working on the company’s<br />

CRM setup (an inbound<br />

marketing and sales platform)<br />

and Customer Support<br />

Model.<br />

“I have been assigned to<br />

be our ‘Customer Guru’ and<br />

am currently setting up a<br />

webinar campaign for Tania.<br />

ai. I’ve never done any of this<br />

before, but I will do it, one<br />

foot in front of the other, and<br />

I will get there because the<br />

team is so supportive.”<br />

Tania.ai is the brainchild<br />

of Vexecute and Tania.ai<br />

CEO, Donnamaree Ryder,<br />

who wanted to give back<br />

to whānau and the business<br />

community, by replicating<br />

her skills into a virtual assistant<br />

for small-medium businesses.<br />

When her passion<br />

to help small and medium<br />

organisations understand<br />

their financials got the better<br />

of her, Ryder gave up<br />

her day job as Project Manager<br />

at Fonterra. Her dream<br />

was to create a world-leading<br />

voice-activated personal<br />

reporting assistant. By supporting<br />

Wintec and University<br />

of <strong>Waikato</strong> IT students<br />

with work experience, she’s<br />

achieved it, while sharing<br />

her knowledge and creating<br />

opportunity along the way.<br />

“The answer is finding<br />

what people are good at, so I<br />

try to match interns with areas<br />

they will excel in. If they land<br />

in an area that makes their<br />

heart sing – that’s the magic,<br />

and then we all get results…<br />

if they fail, then we fail.<br />

“Elysia had never developed<br />

a voice app before, but<br />

she has now built a voice-activated<br />

learning portal.”<br />

Ryder who is from the<br />

<strong>Waikato</strong> and based in Hamilton,<br />

is no stranger to a challenge.<br />

She is the first Māori<br />

to graduate with a master’s<br />

qualification in Finance from<br />

Victoria University and is<br />

excited most of her staff are<br />

Māori too.<br />

“I am passionate about<br />

Māori in business, but only 2<br />

percent of our tech workforce<br />

are Māori. Tania.ai shows we<br />

have the capability within our<br />

own people.”<br />

Wanakore says: “I could<br />

never have imagined myself<br />

being where I am now, I didn’t<br />

even finish high school".<br />

“I might be the first in<br />

my family to have a degree.<br />

They probably thought I’d<br />

be the last one with all my<br />

children. Thanks to my<br />

friends and whānau, it was<br />

made possible.”<br />

PUBLISHER<br />

Deidre Morris<br />

Ph: (07) 838 1333<br />

Mob: 027 228 8442<br />

Email: deidre@dpmedia.co.nz<br />

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Ph: (07) 838 1333<br />

Email: editor@dpmedia.co.nz<br />

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Ph: (07) 838 1333<br />

Email: olivia@dpmedia.co.nz<br />

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Ph: (07) 838 1333<br />

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Ph: (07) 838 1333<br />

Mob: (021) 090 52601<br />

Email: penny@dpmedia.co.nz<br />

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25 Ward Street, Hamilton<br />

Ph: (07) 838 1333 | Fax: (07) 838 2807<br />

www.wbn.co.nz<br />

When it’s time to sell, talk to the team who get results.<br />

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Joinery <strong>Business</strong><br />

Hamilton<br />

SOLD<br />

IN AUGUST <strong>2021</strong><br />

Fuel Retail & LPG Distribution<br />

Central North Island<br />

UNDER<br />

CONTRACT<br />

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<strong>Waikato</strong><br />

Property Services<br />

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This business comprises of sales, manufacture<br />

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EBPITD of over $700k per annum.<br />

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027 495 3413<br />

Scott Laurence<br />

027 473 5425<br />

Greg Dunn<br />

027 293 0377<br />

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027 293 0377<br />

Tony Begbie<br />

029 200 6515<br />

Ref 32121<br />

Ref 32558<br />

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Ref 32768<br />

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FHGC<br />

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A well set up, secure, resource consented facility,<br />

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Price by deadline expression<br />

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Price 1,750,000<br />

Price $375,000<br />

Price on Application<br />

Tony Begbie<br />

029 200 6515<br />

Tony Begbie<br />

029 200 6515<br />

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027 473 5425<br />

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0272 321 516<br />

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0204 051 0527<br />

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