Spa Executive - December 2021

The Spa has been using Book4Time software
since 2018. It was implemented by Spa
Director, Taffryn Ellis, to replace a legacy
system that wasn’t meeting the spa’s needs
and was slow and difficult to use. She said in a
case study interview, “Even if they love being in
the center of the action, our guests come here
to step out of the fast lane, however briefly.
That means we have a constant influx of
people who we want to make as comfortable
as possible as quickly as possible, so our
staff needs to have a fast and easy system to
enable that.”
Today, she says, “Book4Time is the foundation
for most of what we do at the spa,” and is
used for checking in and checking out guests,
booking treatments, quickly determining
occupancy rates at any given point in time,
managing gift cards, verifying inventory, and
more. Among the capabilities Ellis praises are
Book4Time’s reports, customer support, and
performance management capabilities.
She said, “One of the most exciting features is
customer notes. It can be difficult to provide
personal touches that make a guest feel
special in such a fast-paced environment.
Any staff member can leave notes in
Book4Time, allowing therapists to create a
more personalized experience for guests.
For example, if someone prefers a particular
scent or tea, we can note that preference
and immediately offer what they like during
their next visit. This attention goes a long
way to making people comfortable, and no
one has to remember a thing. Personalized
attention goes a long way to making people
comfortable in a busy environment.”
The Spa at Park Lane features nine treatment
rooms, centralized wet areas, vitality pool,
rain shower, herbal steam room, a sauna with
a window overlooking the city, and a fireplace
area.
Led by Ellis, The Spa at Park Lane will curate your
wellness experience, taking you through the doors
of their Five-Star Spa and continuing your health
journey at home with a tailor-made lifestyle plan.
Packages include personal virtual consultations
and a new range of solution-driven treatments
in collaboration with British brand The Organic
Pharmacy. Each experience targets one of three
key wellness elements: immunity, sleep and detox.
December 2021 Issue • p. 20