Blinds & Shutters - Issue 3/2022

PROFILE
20 year celebration
S:CRAFT is
celebrating 20
years in business
On the 26th of July, S:CRAFT is celebrating
20 years of supplying the best in
products, services and business support!
We’re still on the same site near Winchester, but
we’ve come a long way since we could fit in one
small office attached to the warehouse. Though
we’re always looking forward and striving to be
better, now seems like a good time to reflect on
how the journey has gone so far; all the more so
as we ready ourselves for a new stage of growth
and development.
We never forget that it is our network of
partners which makes all of this possible. Thank
you to those of you who have joined us along the
way, and here’s to the next 20 years of mutual
success!
2002, Saw our launch into the UK Market,
trading under the name of Shuttercraft, partnering
with the world’s largest manufacturer of shutters,
and establishing our point of difference with
excellent customer service. Starting out with just
two product ranges, Basswood, and Western Red
Cedar, we swiftly gained trade partners, allowing us
to bring further products on board. The next
product range was called Craftwood, a high-quality
wood composite made from the primary material
of a specially formulated, high moisture-resistant
MDF. Today, this is the best-selling shutter in the
world, and we know it as Antigua.
Shutters began to sharply rise in popularity. In
2008, Shuttercraft rebranded to S:CRAFT,
recognising the potential for expansion and
diversification to a larger portfolio of products,
going beyond shutters and introducing blinds to
our portfolio. As a company we began to invest
significantly and to welcome more staff into the
S:CRAFT family. Justin Allen joined S:CRAFT to
head up the company as an experienced wholesale
professional, and oversee the company’s efficiency
and overall operations.
20 Blinds & Shutters • ISSUE THREE 2022