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you wear it, so both are a keepsake.”<br />
Freddie has a variation of fragrances<br />
on his website; one being inspired by<br />
his mother, Bernadette. It was the first<br />
perfume he created and he called it<br />
Bernadette Margaret Evelyn Theresa.<br />
Freddie remembers his mum wearing<br />
Opium and other similar scents and he<br />
references the spicy amber and powdery<br />
florals of 80s perfume, while hinting<br />
at those vintage fragrances and also<br />
remaining contemporary and familiar.<br />
He describes the scent as an 80s-inspired<br />
spicy floral, carnations, frangipani,<br />
apricot on a 70s nostalgic patchouli. It’s<br />
a sepia toned comfort - warm and full of<br />
love, just like his mother.<br />
Freddie said: “It begins with a bright<br />
blood orange and apricot amongst<br />
clove, nutmeg and cinnamon spices -<br />
softened with florals of carnation and<br />
frangipani - which have a dusty warmth.<br />
The difference here is the base - as the<br />
fragrance sits on a heady, 70s punk<br />
patchouli, but made translucent and<br />
radiant.<br />
“My mom was a punk back in her<br />
teenage years and even when I was<br />
growing up she would hunt out any<br />
fragrance with patchouli.<br />
“The overall effect is a warm, spiced, nostalgic cloud<br />
of warmth that smells both vintage inspired, but<br />
contemporary at the same time. It’s an every-day<br />
FREDDIE ALBRIGHTON<br />
PERFUME IS HOME TO AN<br />
ALADDIN’S CAVE OF SCENTS<br />
wear for me, and of course like all the others, unisex<br />
- if you identify as male please don’t be put off by the<br />
name it smells amazing on everyone!<br />
“It’s a love letter to both my mom, and perfumes of<br />
the past - a hug in a bottle.”<br />
From beautifully designed shop<br />
windows and many ‘works in<br />
progress’ to smell, if you’re a<br />
perfume enthusiast or just want<br />
a cool place to visit, you can stop<br />
by Freddie Albrighton Perfume<br />
to gain a greater understanding<br />
of how to ‘read’ perfume within<br />
the shop using Freddie’s cabinet<br />
full of rare materials.<br />
Freddie added: “Perfume these<br />
days is marketed as merely a<br />
commercial product to smell<br />
good - but it can be so much<br />
more - it is art. It is meticulously<br />
designed, a balance of<br />
creativity and chemistry and the<br />
possibilities are endless. So smell<br />
different - and unique.”<br />
www.jaimemagazine.com<br />
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