IMAGE Expo 2022 Houston Magazine
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HAIR TRENDS<br />
FREE WITH THE PURCHASE OF YOUR <strong>IMAGE</strong> EXPO TICKET AT THE<strong>IMAGE</strong>EXPO.COM<br />
351B MONDAY OCTOBER 24 10:00 - 12:00<br />
TOO HOT TO BE COOL – ACHIEVING THOSE ICY BLONDES<br />
KATHRYN SALDIVAR AND RAVEN MONTANO<br />
Luminae Haircare is officially declaring <strong>2022</strong> “The Year of White-Blonde hair”. Admit it, while stylist still get their<br />
everyday requests to “cover my grey” and “give me beachy-waves”, the demand for a hue so pale that it might be<br />
located somewhere between “My Grandmother was Swedish” and “I’m Part-Albino’ on the color wheel”. Let’s face it,<br />
your clients don’t want “multiple sessions… they want white-blond and they want it “white now”!<br />
Based on extensive scientific research and utilizing the latest in cutting-edge technology, Luminae has created Eclipse Charcoal Crème Lightener,<br />
Spotlight Ultra Lightener, Starlight Clay-based Balayage Lightener, Eclipse Activated Charcoal Lightener and UltraViolet Shampoo/Conditioner to<br />
help you achieve the hottest icy blondes.<br />
351B MONDAY OCTOBER 24 12:00 - 3:00 | $20 TO RESERVE A SPOT.<br />
351C SUNDAY OCTOBER 23 10:00 - 11:00 l MONDAY OCTOBER 24 2:30 - 3:30<br />
SALON REFORMULATION<br />
CHRIS NOBLE<br />
2-STEPS TO MAKING SIX FIGURES, WITH THE KERAPLASTY<br />
KERATIN SMOOTHING TREATMENT<br />
JEREMIAH SAMMONS, IVONNE SALINAS, AND JOHNNY SERAFIN<br />
The average ticket for a Keratin Smoothing Treatment is $300. If you do ONE client a week, every week<br />
for a year, that’s almost $20,000! (Now multiply those results by the REAL number of clients you will<br />
see each week… and we are talking about some serious money.)<br />
Earn more $$$ for yourself and your salon by offering clients the revolutionary new Keraplasty Keratin Smoothing System, a Triphasic formulation<br />
which thickens/repairs hair by replacing amino acids missing from the cortex of the hair, restructures disulfide bonds to control curl, and improves<br />
the condition of the hair by creating a protective protein layer around the hair strand to eliminate frizz, smooth the cuticle, and reduce drying time<br />
by 75% or more, all for up to 4 months!!! *Without Formaldehyde/Methylene Glycol... or those awful fumes found in other keratin lines*<br />
After a brief presentation, participants will be walked step-by-step on performing the Keraplasty Keratin Smoothing System on their live model. All<br />
product used for the hands-on class will be provided and participants will receive a certificate listing them as Certified Keraplasticians.<br />
**Stylists should bring: a LIVE model, a digital flat-iron, hair clips, a fine-tooth foiling comb, 1.5 inch round brush, a blow-dryer, and cape**<br />
Is business slow, losing clients, no consistent income, social media not helping, and forcing you to get another job? Now is the time<br />
for new ambitions and strategies to grow your business and live your dreams! This workshop will provide you with the practical tools<br />
on, marketing, customer service, affordable expansion ideas and more. It’s your time; see you in class.<br />
351C SUNDAY OCTOBER 23 11:30 - 12:30 l MONDAY OCTOBER 24 11:30 - 12:30<br />
NATURALLY CURLY, TEMPORARY STRAIGHT<br />
CHRIS NOBLE<br />
Natural clients desire the versatility of curly and straight hair, but afraid of shrinkage, pattern change and heat damage. Gain<br />
knowledge on correct usage of proteins, moisture, hydration, and oils. You will also learn techniques to create curly styles and<br />
blowout straightness.<br />
351C SUNDAY OCTOBER 23 1:00 - 2:00 l MONDAY OCTOBER 24 10:00 - 11:00<br />
BLOWOUTS MADE EASY<br />
CHRIS NOBLE<br />
Are your blowouts frizzy, dry, and flat? The key is balance and technique. Learn how to achieve silky bouncy “chemical free” straight<br />
hair while repairing it with heat, without added processing time. After this class, natural hair blowouts will be easy as 1,2,3.<br />
351C SUNDAY OCTOBER 23 2:30 - 3:30 l MONDAY OCTOBER 24 1:00 - 2:00<br />
YOUR NAME, YOUR BRAND, YOUR EMPIRE<br />
CHRIS NOBLE<br />
Are you a stylist that makes custom formulas for each client hair needs? Have you considered selling your own products but don’t<br />
have a clue how or where to start? Chris Noble, founder of HairCology Products will give you step by step instructions on how to<br />
create “your own” product line from the vision, to the finished package. Also learn the common mistakes that most product founders<br />
make that will prevent you from falling into that same trap. What’s your brand name?<br />
#<strong>Houston</strong><strong>IMAGE</strong><strong>Expo</strong><strong>2022</strong> / 877-219-3976 / theimageexpo.com 11
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