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BASE CAMP<br />
MOVERS AND SHAKERS<br />
The who’s who of hires and promotions<br />
The American arm of Japanese<br />
camping brand Snow Peak has<br />
announced a significant reorganisation<br />
of its leadership structure to meet its<br />
remarkable growth trajectory in the<br />
country <strong>–</strong> it has tripled its sales in the<br />
last four years. The changes included<br />
Noah Reis being named as the vice<br />
president and chief operating officer of<br />
Snow Peak USA, Matt Liddle assuming<br />
the role of chief futures officer, and<br />
Yuichi Uchida becoming the chief<br />
brand officer. The chief financial<br />
officer Ross Halbach and chief revenue<br />
officer Jason McGibbon will remain<br />
in their current roles. RV component<br />
expert Lippert has announced that<br />
Andrew Mock has been promoted to<br />
Senior Vice President of RV Sales, as<br />
he prepares to take the helm from<br />
Andy Murray, Chief Sales Officer, who<br />
has decided to leave the company to<br />
pursue more time with family and focus<br />
on missions work beginning January<br />
1, 2023. The company also recently<br />
announced that Dan Serafini has been<br />
promoted to Director of Marine Sales<br />
for Aluminum Products, Grant McGinnis<br />
has been promoted to Regional<br />
Director of Sales for Utility Towable<br />
Products, Chris Scheetz has been<br />
promoted to Director of Exterior Sales<br />
and Matt Lebaron has been promoted<br />
to Director of Sales for Chassis.<br />
The RV Industry Association Board<br />
of Directors elected Kevin McArt,<br />
Forest River General Manager, as 2023<br />
Chair of the Board during the group’s<br />
organizational meeting on November<br />
8, 2022. McArt most recently served<br />
as Vice Chair. “The experience and<br />
industry knowledge Kevin brings to the<br />
RV Industry Association Board makes<br />
him an excellent choice to serve as<br />
Chair,” said RV Industry Association<br />
President & CEO Craig Kirby, “We also<br />
want to thank Jeff Rutherford for his<br />
incredible leadership over the past two<br />
years as Chair of the Board.”<br />
Have you got a new job or made a new hire?<br />
Let us know at david.guest@dhpub.co.uk<br />
and we can get a news story up for you on<br />
www.campingtradeworld.com<br />
www.campingtradeworld.com | 09
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