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BASE CAMP<br />
Photo: Winnebago Industries<br />
▲ Winnebago Industries is opening a new Advanced Technology Innovation Centre to help continue to make great RVs.<br />
LOOK AFTER R&D AND IT WILL LOOK AFTER YOU<br />
■t might seem an obvious point a new Advanced Technology Innovation<br />
to make, but investing in your Center to focus on next-generation<br />
I<br />
research and development will outdoor recreation technologies. The new<br />
help you achieve big things in the long facility, to be located in the Twin Cities in<br />
haul. Innovation doesn’t happen by Minnesota, will focus on incubating and<br />
itself, it requires careful planning, smart prototyping new technology applications<br />
thinkers, time and money to make it across a wide range of technical and<br />
happen <strong>–</strong> which is why even the biggest product-feature categories, including<br />
of the big boys pay attention to R&D. The alternative energy management and<br />
latest example is Winnebago Industries, autonomy. Winnebago says it will be wellequipped<br />
with leading-edge which recently announced it is opening<br />
technology<br />
and sized to meet the needs of the<br />
Company’s outdoor product portfolio.<br />
“Innovation is a cornerstone for<br />
Winnebago Industries. Our ability<br />
to excel in the market and further<br />
our industry leadership will hinge on<br />
our ability to advance the consumer<br />
experience through technology,” <strong>–</strong> wise<br />
words indeed from the company’s<br />
president and chief executive officer<br />
Michael Happe.<br />
LIGHTING THE WAY ON<br />
SUSTAINABILITY<br />
There are plenty of ways in which<br />
we can make our businesses<br />
greener, but one of the most<br />
obvious is investment in more<br />
energy efficient technologies. UK<br />
caravan and motorhome brand<br />
is proof of the pudding with<br />
this one by recently completing<br />
the installation of new energy<br />
efficient LED lighting<br />
throughout its Liberty Lane<br />
production facility in Bristol,<br />
England.<br />
Bailey says the investment<br />
is part of a company-wide<br />
programme targeting the<br />
reduction in overall power<br />
consumption, which is part<br />
of a plan to switch to a fully<br />
Photo: Bailey of Bristol<br />
▲ One of Bailey of Bristol’s facilities in the United Kingdom.<br />
renewable energy supply from<br />
October 2022 onwards.<br />
Bailey managing director Nick<br />
Howard said: “The introduction<br />
of our new internal energy<br />
conservation programme is the<br />
next important step in helping<br />
us achieve our sustainability and<br />
social responsibility goals. As<br />
well practical changes such as<br />
the recent installation of new<br />
LED lighting systems we are<br />
also looking to better educate our<br />
team on how reduce our overall<br />
energy consumption as part of the<br />
positive action we want to take to<br />
help safeguard the environment<br />
for the future.”<br />
As well as the obvious<br />
environmental benefits, the new<br />
lighting system will use 70 per<br />
cent less energy than before,<br />
which will result in a significant<br />
financial saving for the company<br />
at a time when energy prices are<br />
climbing.<br />
THE CAMPING DISPATCH<br />
As if our website, digital<br />
magazine, and podcast weren’t<br />
enough <strong>–</strong> we now have another<br />
way in which you can get a dose<br />
of essential business insight into<br />
10 | www.campingtradeworld.com
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