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editorial/ cover story - Air World

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SPECIAL REPORT<br />

Message<br />

Mr. Manzoor Ahmed<br />

Kanasro<br />

Managing Director,<br />

Sindh Toursim<br />

Development<br />

Corporation,<br />

Govt. of Sindh<br />

As the world celebrate<br />

“<strong>World</strong> Tourism Day” this<br />

year with the theme<br />

“Tourism & Sustainable<br />

Energy: Powering<br />

Sustainable Development”,<br />

Tourism is the most dynamic<br />

sector of the world economy.<br />

As such, we need to fully<br />

exploit its growth potential in<br />

a sustainable way to the<br />

benefit of all citizens.<br />

Keeping in view the changing<br />

circumstances in our region,<br />

the situations call for renewed<br />

stronger partnership amongst<br />

all tourism stakeholders to<br />

effectively promote and<br />

project the tourism potential<br />

in Sindh.<br />

As an industry tourism can<br />

contribute to poverty<br />

eradication, creation of<br />

productive jobs and also be a<br />

dimension in the creation of<br />

much needed social harmony.<br />

After a period of political<br />

turmoil, environmental and<br />

natural disasters, conflicts and<br />

new diseases that have<br />

affected tourist movements,<br />

we are more confident than<br />

ever that tourism in Sindh has<br />

the capacity to successfully<br />

address some of the main<br />

issues which are at the root of<br />

such problems, especially<br />

extreme poverty and social<br />

harmony. So let us celebrate<br />

this year’s <strong>World</strong> Tourism<br />

Day with a firm resolve to<br />

promote the tourism potential<br />

of the country which will help<br />

build better understanding of<br />

our true image as a peace<br />

loving country among the<br />

comity of nations.<br />

We are currently re<strong>cover</strong>ing<br />

from the biggest flood and<br />

rain disasters hit our region<br />

ever. In this time of need, we<br />

hope that the local and<br />

international tourism<br />

community will also come<br />

together in support of Sindh’s<br />

rich cultural, historical,<br />

archaeological and national<br />

heritage in ‘Tourism &<br />

Sustainable Energy: Powering<br />

Sustainable Development’<br />

that is being the theme of this<br />

year’s <strong>World</strong> Tourism Day.<br />

STDC aims to place Sindh<br />

once again on the map as one<br />

of the most attractive tourist<br />

destinations.<br />

With best compliments<br />

In commemorate of <strong>World</strong> Tourism Day (September 27, 2012), Sindh Tourism Development Corporation (STDC) organized a<br />

seminar on Tourism & launching ceremonies of Tourism Books, Brochures & video documentation. Seen in the picture, Mr.<br />

Muhammad Ali Malkani, Honourable Minister for Tourism- Sindh, Mr. Muhammad Naseer Jamali, The Secretary Tourism<br />

Department, Govt. of Sindh, Mr. Manzoor Ahmed Kansaro, Managing Director, Sindh Toursim Development Corporation,<br />

Government of Sindh and other distingushed guests addressing the audience on the occasion.<br />

AIR WORLD October 2012-6

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